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KS5

Social Media Manager

Keywords Studios
Location
Beijing, China
Experience
Senior · Lead · Supervisor
Posted
Sep 7, 2026
Type
Contract · Remote

About the role

Company Overview

Keywords Studios has been operating since 1998, growing into a global team of over 12,000 professionals across 70+ studios in 26 countries. The company provides services across four lines: Create, Globalize, Media & Entertainment, and Engage. The Engage service line provides technical support, community management, and trust & safety services for AAA and Indie studios.


Role Information

  • Employment Type: Fixed-term contract
  • Duration: Approximately 6 months
  • Location: China
  • Working Pattern: Remote
  • Area of Work: Marketing
  • Service: Engage

Responsibilities

Communication

  • Engage directly with players by responding to comments on different social media platforms.
  • Work closely with team members to align on Tone of Voice, FAQs, and response guidelines to provide clear communication to the community.
  • Provide cover as the main point of contact for Community Managers when CM Lead is on holiday or sick leave.
  • Manage client interactions when the CM Lead is on holiday or sick leave.
  • Foster and maintain a positive work environment—build engagement, resolve conflicts.

Analytics

  • Create reports to analyze content performance and make recommendations based on findings.
  • Assist the CM Lead in the production and delivery of performance reports to an agreed format and schedule.

Leadership

  • Lead the team when it comes to Paid Social Media.
  • Assist the CM Lead in managing all processes and the timely delivery of Keywords’ Community Management services across multiple projects.
  • Assist with training and coaching of new and existing Community and Social Media Managers.

Business

  • Develop calendars that include creative ideation and produce relevant and engaging content.
  • Schedule content to be posted across social channels and write copy for content aligning to brand voice.
  • Support campaign planning, audience and trend research, and brand building.
  • Align with the studio to understand what imagery is available and create additional assets, both static and video, when needed.

Requirements

  • Prior experience in community management/social media in gaming on a professional basis.
  • Excellent written and verbal communication skills in English.
  • Experience in and good understanding of Bilibili, Weibo, Douyin, and Xiaoheihe.
  • Passionate about video games and social media.
  • Strong understanding of social media/community management platforms/channels (Discord, Twitch, Reddit, Instagram, Facebook).
  • Applicants must include contact information, personal email address, location, and languages spoken/written on their CV or cover letter.

Benefits and Working Conditions

  • Remote role offering flexibility and work-life balance.
  • Culture is described as fun, friendly, diverse, and inclusive.
  • Exposure to projects with global brands, including MMOs, AAA blockbusters, indie gems, and mobile hits.
  • Depending on location and project needs, the position may be open to freelance cooperation or an employment contract.
KS5

Keywords Studios

Games & Interactive
Open roles
26
Founded
1998
Employees
10001+
Location
30 offices