Young

Headquarters: Manchester, UK

Additional Office: London, UK

Agency Type: Micro global agency for brand development

Status: Active

Team Size: Micro-agency (Small, dedicated, fast, and focused teams)

Leadership & Methodology:

• Client Philosophy: The agency operates on a partnership model, requiring high client involvement throughout the development process.
• Approach: Future-readying brands through a "tailor-made" approach rather than standardized templates.
• Core Methodology: Understand, Define, and Make.

Focus & Specialization:
The Young specializes in unlocking the "emotional power" of brands. Their work is built on four pillars: immersive research, tangible strategy, imaginative design, and communication.

Research Services:

• Customer research
• Competitive landscape analysis
• (Tech) trend forecasting
• Customer journey mapping
• Company capabilities assessment

Strategy Services:

• Brand values and Purpose definition
• Brand positioning and Personality
• Brand portfolio management
• Brand storytelling
• Innovation strategy
• Development of Brand Books

Creative Services:

• Brand campaigns
• Multi-platform Brand Design (ranging from websites to film/movies)
• Tone of Voice development
• Brand prototyping
• Creative business ideas
• Creative content production

Vision & Mission:

• Mission: To future-ready brands by viewing growth through the lens of curiosity and experimentation.
• The "Young" Philosophy: The agency defines "Young" not as an age or generation, but as a perspective driven by the question "What if?", the sense of wonder, and the willingness to experiment.
• Core Values: Curiosity, imagination, and the pursuit of growth through a fresh perspective.

Social Channels: Instagram (@theyoungagency), LinkedIn (The Young Agency), Twitter (@theyoungagency).