Yash Raj Films and Rusk Media

Yash Raj Films (YRF) is a Mumbai-based, vertically integrated Indian film and entertainment studio founded in 1970. Its activities span film development, finance, production, post-production, music publishing, worldwide theatrical distribution, home entertainment and streaming production.

The company operates its flagship YRF Studios facility in Mumbai, a production complex opened in 2005 with three sound-proofed stages, an orchestral scoring space, Dolby Atmos mix and preview theatres, Foley facilities, and dubbing capabilities. Its yFX Studios division provides visual effects, CGI, compositing, tracking and stereoscopy for domestic and international productions.

Production and distribution

YRF produces Hindi cinema and pan-Indian theatrical releases while distributing films across India, North America, the United Kingdom and Europe, the Middle East, and Canada. Its international network supports theatrical distribution, marketing and content-rights activity in key overseas markets.

The studio also develops episodic work through YRF Entertainment for streaming platforms. Reported projects include The Railway Men, Mandala Murders, and Akka. Its production catalogue includes major Hindi films and franchises such as Dilwale Dulhania Le Jayenge, War, Pathaan, Tiger 3, Maharaj, and Alpha.

Integrated capabilities

Alongside screen production, YRF's operations include:

• Film and line production
• Global theatrical, digital and satellite distribution
• Audio post-production, Foley, dubbing and score recording
• Visual effects, CGI and stereo conversion
• Music production, publishing and catalogue management
• Talent representation, digital talent marketing, brand partnerships, merchandising and IP licensing

YRF's studio infrastructure can accommodate recording with an orchestra of up to 80 musicians, while its audio facilities support Dolby Atmos 7.1.4 mixing. The company remains active as an independent, Chopra-family-controlled business.

In 2026, YRF made a minority strategic investment in Rusk Media to collaborate on vertical micro-drama and animation intellectual property. Rusk Media remains an independently operated company; YRF provides creative direction for original vertical IPs while Rusk Media handles production and platform distribution.