Uniform
- Open roles
- 0
- Founded
- 2020
- Employees
- 51-200
- Offices
- 1
About Uniform
Uniform develops enterprise software for composing, managing and optimizing digital experiences across headless and legacy technology stacks. Founded in San Francisco in 2020, the company provides a composable digital experience platform and digital orchestration hub that connects content repositories, commerce systems and frontend delivery frameworks. Its approach lets enterprises evolve their technology choices without undertaking a complete replatforming project.
The platform addresses two connected challenges: marketers need visual control over digital experiences, while engineering teams need to integrate multiple systems without maintaining extensive custom integration code. Uniform places a shared composition layer between backend technologies and the interfaces that deliver content to customers. This gives marketing and development teams a common environment for assembling experiences from otherwise separate sources.
Composition and integration
Uniform Visual Workspace and Canvas provide a no-code or low-code environment for building and previewing digital experiences. Content creators can compose omnichannel pages using material from multiple systems rather than working within a single content repository. The platform supports integrations with technologies such as Contentful, Sanity, Sitecore and SAP Commerce Cloud, alongside frontend frameworks including Next.js and Nuxt.
Uniform Mesh supplies a codeless integration framework for connecting headless content management systems, commerce engines, digital asset management platforms, customer data platforms and external APIs. This orchestration layer supports component-based delivery while allowing enterprises to retain existing systems and introduce additional technologies over time.
Optimization and experience operations
Uniform Context supports real-time edge personalization and experimentation, including A/B and multivariate testing. Marketing teams can adjust experiences without requiring a code deployment for each change. Uniform also offers Scout, an agentic AI framework integrated into content composition, optimization and publishing workflows.
The company delivers its platform through cloud software subscriptions, supported by architecture advice, enterprise onboarding, technical support and implementation frameworks. Its enterprise applications span commerce, telecommunications, financial services, travel, entertainment, manufacturing and higher education.
More about Uniform
Founders and leadership
- Lars Birkholm Petersen is co-founder and CEO; Alexey Ostashev is co-founder and CTO.
- Christian Mogensen and Adam Conn are also co-founders. Darren Guarnaccia serves as President.
- The founders' experience with legacy digital experience platforms informed their focus on restoring marketers' visual control and reducing developers' integration workload.
Operating model
Uniform describes its organization as remote-first, with engineering, product, sales and executive personnel distributed internationally. The report's regional personnel hubs do not establish additional physical offices.
Financing and recognition
- Array Ventures led a $2 million seed round in July 2020. A subsequent $33 million Series A was led by Insight Partners, with participation from Array Ventures, Elad Gil and angel investors.
- Uniform is a certified Independent Software Vendor member of the MACH Alliance.
- Uniform was positioned as a Visionary in the 2025 Gartner Magic Quadrant for Digital Experience Platforms.
Notable credits
11 creditsOffices
Where Uniform is based
- Canopy Jackson Square, 595 Pacific Avenue, Floor 4, San Francisco, CA 94133-4669, USASan Francisco, California, United States
San Francisco office
HeadquartersGlobal headquarters at Canopy Jackson Square. The separately listed Hyde Street address is a corporate notice address.
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