Val de Loire TV

Val de Loire TV is a private regional television broadcaster and digital audiovisual production studio serving Indre-et-Loire and Loir-et-Cher in France’s Centre-Val de Loire region. Based in Tours, it combines local journalism with cultural magazines, sports coverage, entertainment and commercial video production. Its programming focuses on the people, events and institutions of Touraine and the neighboring Loire Valley.

Broadcasting and production

The channel broadcasts around the clock, with up to two hours of daily live programming. Viewers can watch through terrestrial digital television on TNT Channel 37, national internet television providers including Orange, Free, SFR and Bouygues, and online live and replay services. Distribution through Locales+ extends access through a shared platform for French local television stations.

Its editorial output includes daily local news, interviews, discussion programmes and coverage of regional sports clubs. Cultural and magazine programming explores local gastronomy, community initiatives and personalities, while game shows and other entertainment formats complement the news schedule. Business and innovation programming adds another strand to its regional coverage.

Alongside its own broadcasts, the company provides audiovisual production, newsgathering, advertising spot production and regional broadcast advertising packages. It also offers live event broadcasting and multi-camera coverage of municipal and sporting events. These activities connect its editorial and technical capabilities with the communication needs of regional businesses and institutions.

Development

The station began broadcasting on March 24, 2006 as TV Tours. It adopted the name TV Tours-Val de Loire in 2011 to reflect its expanded editorial coverage in Loir-et-Cher. On March 24, 2025, its nineteenth broadcast anniversary, it became Val de Loire TV, introducing a refreshed visual identity and moving its primary website to a new domain.

The continuing operating company belongs to Groupe La Nouvelle République du Centre-Ouest. Its development has retained a regional focus while combining linear television, digital distribution and audiovisual production.