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The Three Thousands

Games & Interactive
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Founded
2023
Employees
11-50
Offices
1

About The Three Thousands

The Three Thousands is a Melbourne-based independent game-development studio and creative lifestyle brand working at the intersection of interactive entertainment, automotive culture and consumer products. Founded in 2023 and publicly announced in October 2024, the studio takes its name from Melbourne’s central postcode, 3000.

Its work spans original game development, mobile-first and multiplatform production, and experiences for user-generated-content ecosystems including Fortnite/UEFN and Roblox. The studio also provides full-service co-development for external partners, covering content development, engineering, gameplay-feature architecture, creative direction and live-service operations.

Games and interactive work

The studio develops original digital entertainment alongside partner work. Its announced and published projects include:

  • Department Zero, a wave-survival sprint experience for Fortnite and UEFN.
  • Rub-A-Dub Drift, a Roblox game centred on custom water-track building and rubber-duck drifting.
  • Build, Drive, Race / Track Tycoon, a Roblox racing and track-building experience.
  • An unannounced mobile-first racing game being developed with Unreal Engine 5.

Creative focus

The Three Thousands specialises in racing, motorsport and car-culture IP; Unreal Engine 5 engineering; UEFN and Fortnite Creative development; Roblox experiences; and full-service game co-development. Its broader approach connects games with lifestyle, music, fashion and brand collaborations, extending its original IP beyond conventional game releases.

The company also develops transmedia products under its own umbrella, including streetwear and media programming. This combination of interactive production, automotive-minded creative direction and lifestyle branding shapes its position as a digital automotive entertainment studio.

More about The Three Thousands

Leadership and operating model

  • Joseph Donoghue is Chief Executive Officer and co-founder; Nikhil Kurian is Chief Product Officer and co-founder; and Benjamin Dawe is Chief Creative Officer and co-founder.
  • The founders previously held senior roles across EA Australia, EA Melbourne and Firemonkeys. Their prior leadership teams oversaw mobile franchises that collectively accumulated more than 750 million downloads.
  • The studio uses Australian federal and state game-development incentives, including the Digital Games Tax Offset, to support mid-sized AA and mobile productions.

Lifestyle collaborations and media

  • In 2025, the company launched The Three Thousands MLBN, a Melbourne street-culture-inspired apparel label.
  • In May 2026, it collaborated with Griffiths Bros Coffee Roasters on the Laneway Blend and After Dark Blend, accompanied by curated YouTube DJ mixes and Melbourne laneway activations.
  • Play List is the studio’s video and podcast series featuring conversations with veteran game-industry creatives.

Notable credits

5 credits
  • Department Zero
  • Rub-A-Dub Drift
  • Build, Drive, Race / Track Tycoon
  • Unannounced Mobile Racing Game
  • Play List

Offices

Where The Three Thousands is based

1 location

  • Melbourne Headquarters & Studio

    Headquarters
    350 Collins Street, Melbourne, VIC 3000, AustraliaMelbourne, Victoria, Australia

    Headquarters and central studio in Melbourne's CBD; the company supports hybrid work arrangements.

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