The Solid State
- Open roles
- 0
- Founded
- 2007
- Employees
- 1-10
- Offices
- 1
About The Solid State
The Solid State is an Australian creative agency and movie trailer production company specialising in film marketing and entertainment advertising. Founded in 2007 and based in Sydney, the studio develops promotional campaigns for feature films, streaming series, documentaries and television productions. Its work brings together editorial storytelling, campaign strategy, graphic design and sound to support screen projects at different stages of development and release.
The agency works with independent filmmakers, international sales agents, streaming networks and theatrical distributors. Its campaign offering extends from early financing and pre-sales materials through to theatrical release advertising and digital promotion. This gives filmmakers access to creative support both before a production is completed and when it is ready to reach audiences.
From financing pitches to release campaigns
Early-stage work includes proof-of-concept and finance pitch trailers, alongside pre-sales marketing materials intended to help projects attract investors and sales interest. For completed productions, the studio creates theatrical teasers, main trailers and promotional campaigns for cinema, streaming and broadcast markets.
Its visual campaign work includes key art, theatrical posters, one-sheets, motion graphics, main titles and visual identity. Sound editing and mixing support its trailer and advertising work, while television commercials, digital video and social media cut-downs extend campaigns across different promotional formats.
The Solid State's clients include Universal Pictures, Paramount Pictures, Amazon Studios, Netflix, Stan, Roadshow Films, Transmission Films and See-Saw Films. Its portfolio spans Australian and international releases, with work across independent cinema, mainstream distribution, documentary and episodic entertainment. Alongside release marketing, its focus on financing and proof-of-concept materials connects the agency's work to the earlier commercial development of screen projects.
More about The Solid State
Founders and leadership
Walter Bienz and Danny Lachevre founded the company. The research identifies Bienz as its current creative director, with more than twenty-five years of experience as an editor and creative strategist.
Industry recognition
The agency's international recognition includes Golden Trailer Awards and World Trailer Awards nominations and wins. Reported award distinctions include Best Foreign Horror/Thriller for its The Babadook campaign, Best Foreign Drama for Balibo, and Most Original Poster for $9.99.
Education and business milestones
The company registered the business name movie trailer academy on 18 August 2020, accompanying an expansion into education. It subsequently registered BETTER DAYS CO. on 11 November 2025; the report does not establish a separate operating studio under that name.
Notable credits
48 creditsOffices
Where The Solid State is based
- Suite 47, 20 Maddox Street, Alexandria, Sydney NSW 2015, AustraliaSydney, New South Wales, Australia
Sydney office
HeadquartersThe company's sole operating headquarters, located in Alexandria.
Open roles
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