Signal Factory
- Open roles
- 0
- Founded
- 2010
- Employees
- 11-50
- Offices
- 1
About Signal Factory
Signal Factory is a brand strategy, design, and commercial production studio based in Tulsa, Oklahoma. Established in 2010, it brings strategic consulting, visual identity development, filmmaking, and animation into a unified creative practice. Its work connects brand positioning with the visual systems, campaigns, and production assets used to introduce products and communicate complex businesses.
The studio has developed from a regional motion design and production company into an enterprise brand studio serving international clients. Its engagements range from global rebrands and corporate repositioning to product launches, broadcast identities, and commercial films. It works across enterprise technology, cloud infrastructure, artificial intelligence, sports and entertainment, consumer products, healthcare, and industrial markets.
From strategy to production
Brand work includes audience segmentation, messaging, narrative development, logo design, typography, color systems, and guidelines. These foundations extend into websites, campaign concepts, launch materials, and motion identities, allowing the studio to carry a brand's direction through multiple formats.
Its production capabilities encompass live-action cinematography, soundstage work, set design, editing, and color grading. Animation and visual effects services include photorealistic product visualization, character animation, simulation, kinetic typography, broadcast graphics, and virtual environments. The studio also develops event visuals, in-arena presentations, and virtual product demonstrations, connecting screen content with live audience experiences.
Selected work
Signal Factory's portfolio includes Hitachi Vantara's global rebrand and launch films, WEKA's brand overhaul and cloud product launch, and BASX's positioning and visual identity development for the data center cooling market. Commercial projects include Easton Rawlings' “The Dub” launch film and campaigns for Streamlight product lines.
In sports and broadcasting, its work includes motion identities and promotional packages for Major League Fishing, network graphics and motion toolkits for MAVTV, and game-day presentations for the Milwaukee Bucks. These projects reflect a practice spanning strategic brand development, technical product storytelling, and production for broadcast and live events.
More about Signal Factory
Leadership
Co-founders Chris White and Kyle Stauffer serve as Chief Operating Officer and Chief Creative Officer, respectively. The leadership team also includes Jonathan Gates, VP, Creative & Strategy; Paige Casteel, VP, Account Director; Rachel Miller, VP, Strategic Development; and Cassie Moon, VP of Operations.
Production methods and systems
- BrandGraph™ codifies positioning, voice, and visual guidelines into a shared reference across an organization.
- DesignGraph™ turns brand systems into reusable templates, interface components, and assets for multiple channels.
- A custom-built 1,800 lb cinematronic robot supports complex, repeatable camera movements for product commercials, visual effects plates, and live-action sequences. The facility also integrates high-speed cinematography, motion capture, and in-house visual effects workflows.
Operating model and community
The studio works both as an agency of record for ongoing brand and campaign management and as a specialized project partner for rebrands and product launches. Its core team is augmented by specialized production crews.
The report describes ongoing collaboration with local universities and state film development programs as part of Oklahoma's film, television, and digital commercial production ecosystem.
Notable credits
12 creditsOffices
Where Signal Factory is based
- Tulsa, Oklahoma, United States
Tulsa offices
HeadquartersAbout this office
**Headquarters & Production Facility** Status: active Headquarters Address: 409 E 8th St, Suite A, Tulsa, OK 74120, United States Phone: (918) 640-5567 / (918) 949-3838 Office webpage: https://thesignalfactory.com/contact Current consolidated headquarters and production facility, including live-action stages, set design, virtual production suites, and a research lab. --- **Office** Status: inactive / historical Address: 624 S Boston Ave Former studio premises identified in earlier records; current operations are consolidated at 409 E 8th St. --- **Gunboat Plaza** Status: inactive / historical Former offsite space identified in earlier records; current operations are consolidated at 409 E 8th St.
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