Pixotope
- Open roles
- 0
- Founded
- 2013
- Employees
- 11-50
- Offices
- 2
About Pixotope
Pixotope is an Oslo-headquartered media technology company developing software and tracking systems for real-time virtual production. Its platform combines live camera imagery with computer-generated environments and graphics, supporting augmented reality, extended reality and virtual studio production for broadcasters, event producers and content creators.
Built on Epic Games’ Unreal Engine, the technology addresses the compositing and synchronization requirements of live broadcast production. Pixotope supplies graphics software alongside optical and sensor-based camera tracking, talent tracking and markerless drone tracking through Pixotope Fly. These capabilities connect camera movement and performer positioning with virtual content during production.
Products and production workflows
The company operates a Software-as-a-Service licensing model, with solutions designed to run on commercial off-the-shelf hardware. Its offering extends from software licensing and tracking systems to workflow integration, hardware and software calibration, technical consultation and production support. This combination supports customers building virtual studios, adding live graphics to sports coverage or integrating virtual elements into stage productions.
Its markets include television, sports and esports broadcasting, film and episodic production, concerts, advertising, corporate presentations and higher education. Reported deployments include live stadium graphics, multi-camera augmented reality stages, daily virtual studio broadcasts and LED-volume production installations. These applications span both recurring studio programming and large live events.
Company development
Founded in 2013 as The Future Group, the company initially developed Interactive Mixed Reality production technology. Its early work included co-developing the broadcast infrastructure for the 2017 mixed-reality game show Lost in Time. The company packaged its technology into the Pixotope virtual production product in February 2019, adopted Pixotope as its commercial identity in 2021 and changed its registered corporate name in January 2022.
The April 2022 acquisition of TrackMen expanded its camera and talent tracking capabilities. Integrating those technologies into Pixotope Tracking brought graphics and tracking into a broader production ecosystem, supported by software development, testing and specialized tracking research.
More about Pixotope
Founders and technical leadership
The company was co-founded by visual-effects technical director Bård Anders Kasin and entrepreneur Jens Petter Høili. Marcus Brodersen, previously CTO, led the company as CEO when the Pixotope product launched in 2019.
Engineering approach
The platform originated from custom broadcast-oriented compositing and synchronization tools developed on top of Unreal Engine to address limitations in existing live broadcast rendering pipelines.
Training and tracking expertise
The Pixotope Education Program provides professional operator certification and training. Its tracking laboratory also supports practical client and partner instruction alongside hardware calibration and research testing. The report names TrackMen founders Thorsten Mika and Hendrik Fehlis as managing directors and leads of the Cologne team.
Notable credits
9 creditsOffices
Where Pixotope is based
- Sommerrogata 13-15, 0255 Oslo, NorwayOslo, Norway
Oslo office
HeadquartersGlobal corporate headquarters supporting executive leadership, software engineering, core platform development and software testing.
- Dillenburger Straße 97 G / 97 L, 51105 Köln, GermanyCologne, North Rhine-Westphalia, Germany
Cologne office
About this office
Pixotope branch and tracking research laboratory operated through TrackMen GmbH. Activities include camera tracking, computer vision, hardware calibration, testing and hands-on training.
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