The Elf Factory
- Open roles
- 0
- Founded
- 2007
- Employees
- 1-10
- Offices
- 1
About The Elf Factory
The Elf Factory is an independent British animation production and rights-holding company founded in London in 2007 by Neville Astley, Mark Baker and Phil Davies. Its work centres on preschool television, combining 2D animation production with the development and administration of children’s entertainment properties.
The company co-produced Ben & Holly’s Little Kingdom alongside Astley Baker Davies and Entertainment One / E1 Kids. The production ran for two series comprising 104 episodes, broadcast on Channel 5’s Milkshake! and Nick Jr. The Elf Factory also received a co-production credit on Series 5 of Peppa Pig, released between 2016 and 2018. These credits establish its involvement in specific productions rather than ownership of every production associated with its founders.
Its production capabilities include scriptwriting, character and background design, storyboarding and animated series production, with a particular focus on 2D vector and cut-out animation. Its work spans preschool broadcast entertainment, digital streaming and the licensing and merchandising activities connected with television properties.
The company’s present activities include administering television rights and royalty income. It remains privately held by its three founders. The 2015 acquisition of a majority stake in Astley Baker Davies by Entertainment One concerned that separate company; The Elf Factory continued independently and remains active.
More about The Elf Factory
Production history
The company’s name draws on the “Great Elf Tree” and “Elf Factory” featured in Ben & Holly’s Little Kingdom. Historical production of the series used CelAction 2D software with a dedicated crew of approximately 30 animators.
Industry support
The Elf Factory is a long-standing sponsor of the London International Animation Festival’s Best Film of the Festival award, with sponsorship continuing through 2026. This is an award sponsorship, rather than an award received by the studio.
Notable credits
2 creditsOffices
Where The Elf Factory is based
- London, England, United Kingdom
London offices
HeadquartersAbout this office
**Office** Status: active Headquarters Address: 2 Leman Street, London, E1W 9US, United Kingdom Opened: 2024 Current registered corporate office for rights administration and corporate operations, effective 10 April 2024. --- **Office** Status: inactive / historical Address: 1st Floor, Crown House, 143–147 Regent Street, London, W1B 4NR, United Kingdom Historical animation production premises used during production of Ben & Holly’s Little Kingdom and Peppa Pig; reported as vacated. --- **Office** Status: inactive / historical Address: Room 525, Linen Hall, 162–168 Regent Street, London, W1B 5TB, United Kingdom Historical animation production premises; reported as vacated.
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