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The Colony

Creative & Production
Open roles
0
Founded
2014
Employees
1-10
Offices
2

About The Colony

The Colony is a boutique commercial and film production company based in New York, with a regional branch in Sydney. The majority woman-owned business brings together live-action filmmaking, branded content, narrative entertainment and interactive production. Its work spans advertising campaigns, documentary and feature filmmaking, and immersive experiences for brands and agencies.

The company's production approach connects creative development with visual effects planning from the outset. Its capabilities include concept development, creative direction, treatment writing and pre-visualization, followed by directing, live-action shooting and production supervision. This allows projects involving practical photography and digital imagery to develop within a coordinated production process.

Integrated production and post

The Colony works closely with its integrated sister studio, Afterparty VFX, to connect production with visual effects, design, animation and finishing. That collaboration gives its directors access to visual development and technical experimentation during pitches and production, alongside the resources needed to complete effects-heavy work. Post-production services delivered through Afterparty include CGI, compositing, 2D and 3D animation, color grading, conform and delivery.

Beyond conventional screen production, The Colony develops virtual, augmented and extended reality experiences, interactive installations and mobile application content. Its immersive work has included brand experiences for Nike, Lipton and Apple. The studio also offers hybrid AI-assisted production, extending its combination of live-action direction and digital image-making.

Commercial and narrative work

The company's commercial portfolio includes projects for automotive, consumer goods, technology, entertainment and healthcare clients. Campaigns include GE Cync's Modern Tech / Smart Homes, Coca-Cola's Mother beverage campaign Motherland, Pascall Marshmallows' Hot Chocolate and the New York Lottery's Dave the Dollmaker.

Its longer-form production work includes the satirical feature Undecided: The Movie and the war documentary TRAUMA. Across these formats, The Colony combines a directing roster with production management and access to integrated post-production resources, supporting projects from initial creative development through completed screen content.

More about The Colony

Founders and creative team

  • David Gaddie, a director and VFX supervisor, and executive producer Jacqueline Gaddie co-founded the company. Jacqueline is identified as a current executive producer; David is identified as a director and creative director.
  • The directing roster includes Henry Zalapa, Jenn Shaw, Katie Dellamaggiore and Hughes William Thompson, alongside David Gaddie.

Production methods

The studio describes its AI-assisted offering as using “brand safe, studio safe” environments with protected talent likenesses. Reported applications include high-fidelity pre-visualization, automated camera tracking, set extension and performance refinement.

Recognition

Unfinished Votes, credited to McCann Health, The Colony and Bandit, was a 2021 Webby Award winner.

Notable credits

10 credits
  • Unfinished Votes
  • GE Cync: Modern Tech / Smart Homes
  • Coca-Cola / Mother Beverage: Motherland
  • Pascall Marshmallows: Hot Chocolate
  • New York Lottery: Dave the Dollmaker
  • National Gas: Family Together Again
  • Partnership for a Drug-Free America: Stop the Damage
  • Lipton: Awaken Your Senses
  • Undecided: The Movie
  • TRAUMA

Offices

Where The Colony is based

2 locations
  • New York office

    Headquarters
    611 Broadway, Penthouse 901, New York, NY 10012, USANew York, United States

    Global headquarters housing executive management and live-action production operations, co-located with Afterparty VFX.

  • Sydney office

    Suite 13, 1 Greenknowe Avenue, Potts Point, NSW 2011, AustraliaSydney, New South Wales, Australia

    Direct regional office supporting Australian and Asia-Pacific client engagements and productions.

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