Back to all studios
SE16

SunnyBoy Entertainment

Creative & Production
Open roles
0
Founded
2004
Employees
11-50
Offices
2

About SunnyBoy Entertainment

SunnyBoy Entertainment is an independent creative studio, full-service production company and entertainment marketing agency founded in 2004. Its work brings together theatrical marketing, original nonfiction programming and immersive media, with capabilities spanning creative development, live-action production, interactive experiences and post-production. The company operates across California and Georgia, serving film studios, television producers, streaming platforms, commercial brands and technology companies.

Entertainment marketing and production

The studio produces electronic press kits, behind-the-scenes coverage, theatrical featurettes and social and digital content for film and television campaigns. Its production services include scripting, ideation, location shooting and in-world narrative content. These capabilities support both material documenting how a production was made and creative content developed around its fictional world.

SunnyBoy's entertainment marketing credits include work associated with major theatrical releases and streaming series. Its reported contributions range from behind-the-scenes filming services to promotional featurettes, with projects spanning horror, science fiction, musicals, superhero films and documentary releases. The company works with entertainment businesses including Warner Bros. Discovery, Universal Pictures, A24, Disney, Amazon MGM Studios, 20th Century Studios and Apple TV+.

Immersive media and post-production

SunnyBoy develops virtual reality, augmented reality and 360-degree experiences, alongside interactive simulations and game design. Its immersive portfolio includes promotional experiences connected to established film franchises, extending its entertainment work beyond conventional filmed marketing. Lidar scanning is among its supported production capabilities.

Post-production services include editing, visual effects, motion design, sound design, audio mixing and voiceover recording. Together, these disciplines support projects from initial creative development through picture and sound finishing.

Original nonfiction

Original documentary and unscripted programming form another strand of the company's work. Its Atlanta expansion in August 2026 strengthened this activity, adding a regional production hub focused on developing documentary and unscripted slates. This complements the studio's established entertainment marketing and immersive production business, broadening the kinds of content it develops and produces.

More about SunnyBoy Entertainment

Founders and leadership

  • Harold Hayes Jr. and Craig S. Phillips are co-founders and co-owners. Both are Emmy-nominated writers and University of Georgia Grady College alumni.
  • As of November 2026, the reported leadership team includes Jay Allen, VP of Unscripted; Nikki Byles, Director of Talent Acquisition & Development; Tristan McClain, Head of Film Strategy & Development; Travis Graalman, Creative Director; and Kelly Bertelson, Director of Operations.

Production facilities

The studio's facilities include editorial and design suites, green screen stages and sound recording studios, supporting production and finishing within its own premises.

Recognition

  • The 2023 docuseries Welcome to the A: 50 Years of Hip Hop in Atlanta received an Emmy nomination.
  • The studio's Marty Supreme work was nominated in the Golden Trailer Awards GTA26 category for Best BTS/EPK for a Feature Film.

Notable credits

25 credits
  • Marty Supreme — BTS/EPK
  • Superman — BTS/EPK/featurettes
  • A Minecraft Movie — BTS/EPK/featurettes
  • F1 The Movie — BTS/EPK/featurettes
  • Supergirl — BTS/EPK/featurettes
  • Project Hail Mary — BTS/EPK/featurettes
  • The Dog Stars — BTS/EPK/featurettes
  • The Drama — BTS/EPK/featurettes
  • Mercy — BTS/EPK/featurettes
  • Joker: Folie À Deux — IMAX behind-the-scenes featurette
  • Nope — behind-the-scenes filming services
  • The Lord of the Rings: The Rings of Power — featurette, BTS and marketing
  • Wicked — BTS/EPK/featurettes
  • The Batman — BTS/EPK/featurettes
  • Blue Beetle — BTS/EPK/featurettes
  • Aquaman and the Lost Kingdom — BTS/EPK/featurettes
  • Ambulance — BTS/EPK/featurettes
  • Summer of Soul — BTS/EPK/featurettes
  • Welcome to the A: 50 Years of Hip Hop in Atlanta — original docuseries
  • IT: Float — VR experience
  • The Conjuring 2: Experience Enfield — immersive experience
  • The Conjuring 2: Visions — immersive experience
  • Annabelle: Creation – Bee's Room — immersive experience
  • The Greatest Showman 360
  • Star Wars: The Rise of Skywalker — promotional immersive audio and Bose content

Offices

Where SunnyBoy Entertainment is based

2 locations
  • Pasadena office

    Headquarters
    230 East Union Street, Pasadena, CA 91101, United StatesPasadena, California, United States
    About this office

    Global headquarters and primary production studio housing edit bays, design suites, green screen stages, sound recording studios and executive management.

  • Atlanta office

    629 Highland Avenue NE, Suite B, Atlanta, GA 30312, United StatesAtlanta, Georgia, United States

    Opened 2026

    About this office

    Direct regional branch in the Old Fourth Ward, established in August 2026 to develop original documentary and unscripted programming under VP of Unscripted Jay Allen.

Open roles

Find your next role at SunnyBoy Entertainment

No open roles right now

Check back for new opportunities at SunnyBoy Entertainment.

Visit studio website