Studio Moshon

Studio Moshon was an independent animation and motion design studio founded in Los Angeles in 2018 by British animator and artist Sara Riding. Its work brought traditional drawing and painting together with digital animation and interactive experiences, with a particular focus on entertainment, social advocacy and non-profit storytelling.

The studio developed animated shorts, character animation, promotional films and music video animation for social media, broadcast and the web. Its illustration work extended to editorial imagery, promotional artwork and custom fine art portraiture. Alongside these disciplines, it offered title design, motion identities and visual assets for campaigns, connecting its animation background with interactive digital production.

Art and interactive storytelling

Augmented reality became a distinctive part of the studio's practice. Its projects included browser-based experiences and camera filters for social platforms, using interactivity to extend artwork beyond a static image or conventional screen presentation. This approach brought together physical art, animation and audience participation across exhibitions and entertainment campaigns.

Its signature initiative, Women in Motion, used oil portraits and animated digital experiences to highlight women in entertainment, including Ava DuVernay, Dee Rees and Geena Davis. The project reflected the studio's interest in combining artistic craft with technology and social themes. Other work encompassed music video animation, promotional illustrations, interactive game assets and public awareness shorts addressing environmental and elderly care subjects.

The business operated around Riding and project-based animation and technical collaborators. Its portfolio crossed fine art, entertainment marketing and interactive storytelling rather than concentrating on a single presentation format. Across these areas, traditional animation and illustration remained central to its creative approach, while digital tools provided additional ways for audiences to encounter and engage with the work.