Studio Liddell

Studio Liddell is a British animation and creative technology studio based in Greater Manchester. Its work spans children's television, digital entertainment, immersive experiences and interactive applications, combining character animation with real-time production and software development.

Founded in 1996 by Ian Liddell, Jon Liddell and Andrew Jones, the studio began by producing 3D still imagery, CGI and digital illustration for advertising agencies and commercial brands. It subsequently expanded into broadcast television and digital entertainment, developing an animation practice alongside its interactive capabilities.

Animation and original development

The studio provides full-pipeline 2D and 3D production, covering concept design, storyboarding, animatics, modelling, rigging, character and creature animation, lighting, rendering and compositing. Its development work also includes original intellectual property, character creation and worldbuilding for projects intended to extend across multiple platforms.

Children's and pre-school programming forms a substantial part of its production history. The studio has worked with producers and broadcasters across British and international television, supporting both established properties and newer commissions. Its capabilities extend beyond animation into motion graphics, branding and interface design, allowing projects to combine visual storytelling with interactive presentation.

Interactive and immersive production

Studio Liddell develops virtual and augmented reality experiences, location-based entertainment, museum installations and visitor-attraction content. Its immersive work includes interactive VR shorts, room-scale experiences and 4D motion rides. Real-time pipelines use Unreal Engine and Unity, while its application development covers iOS and Android projects for entertainment, enterprise and education.

The business also serves advertising, cultural heritage and science-centre markets. This combination of animation production and application development supports work ranging from linear screen content to experiences that visitors explore or control themselves.

The studio's corporate history includes the acquisition of its former legal vehicle by Immotion Group in 2017. The continuing animation and creative IP business now operates independently through Liddells Limited, incorporated in 2019. The former vehicle, subsequently renamed Immotion Studios Limited, is a separate operator.