Storyboards & Animatics, Inc.

Storyboards & Animatics, Inc. is an independent visual storytelling studio specializing in storyboards, animatics, pre-visualization and concept design for film, television and advertising. Also known as Storyboards East, the company develops visual plans that help directors and cinematographers work through shots, composition and timing before principal photography.

The studio’s work spans live-action features, episodic television, streaming series, commercials and animated productions. Its services range from digital storyboard sequences and shot-planning breakdowns to concept art, character design, illustration and cartoon development. Storyboards provide a framework for discussing how a scene will unfold, while production animatics extend those drawings into timed sequences.

From drawings to timed sequences

Animatics combine sequential artwork with camera movements, dialogue and temporary or scratch audio. This approach allows filmmakers to consider pacing alongside visual composition before filming begins. The studio also offers hybrid 2D/3D animatics, real-time virtual storyboarding and digital production pipeline consulting, supporting projects that require more than static panels.

Its portfolio includes television productions such as The Walking Dead, Stranger Things, Dexter, The Marvelous Mrs. Maisel and The Lincoln Lawyer. Feature-film credits include The Waterboy, Father of the Bride, Big George Foreman, Alien Xmas and Scream 7. These projects sit alongside commercial and corporate production work for entertainment companies, broadcasters and consumer brands.

Company background

Founded by Mark Simon and Jeanne Simon, the business was incorporated in Florida in 1996 under the name Animatics & Storyboards, Inc. It moved its primary production operation from Orlando to Fayetteville, in the Atlanta metropolitan area, in May 2018 to support work within Georgia’s film and television sector.

The company combines its Georgia production base with remote collaboration for projects worldwide. A roster of artists is also available for on-site assignments in Atlanta, Orlando, Daytona and Los Angeles, allowing the studio to support productions both virtually and alongside their filmmaking teams.