Squeeze

Squeeze is a Utah-based Sales Experience (SX) provider that helps businesses turn marketing-generated leads into qualified sales opportunities. Founded in November 2009 by Carson Poppenger and Amy Poppenger, the company originally operated under the trade name Squeeze Media. Its work connects digital marketing activity with sales execution through rapid customer contact, lead screening and warm live transfers to clients’ internal teams.

The company serves businesses in mortgage lending, financial services, insurance, healthcare, residential solar, home services, technology and direct-to-consumer e-commerce. Its services address several stages of the customer relationship, from the first response to a new enquiry through appointment setting, purchase recovery and ongoing customer care.

Connecting leads with sales teams

For new customer acquisition, Squeeze contacts and qualifies prospects before routing sales-ready opportunities to client teams. Its business development services support B2B prospecting, discovery calls and appointment setting. These activities help clients manage the handoff between initial interest and a direct sales conversation.

Squeeze also works with leads and customers who need further engagement. Abandoned-cart recovery combines phone, SMS and email outreach to reconnect with digital shoppers. Aged-data remarketing revisits dormant or previously uncontacted CRM records, while customer retention and care services provide inbound and outbound support, including cross-selling to existing accounts.

Technology-supported customer contact

Alongside its contact operations, Squeeze develops proprietary software for conversation analysis, agent performance monitoring and operational analytics. Its technology supports the review of sales interactions and the management of customer contact workflows. The company reports SOC 2 Type 2 certification and HIPAA-compliant operating protocols for its enterprise work.

Squeeze’s operating footprint is concentrated in Utah and Idaho. Its 2022 expansion included a move of the corporate headquarters from Salt Lake City to Orem and the opening of a Cache Valley regional office, supporting its sales and customer care operations.