SquareShip

SquareShip is an independent Canadian animation and digital media studio based in Toronto. Its work spans motion graphics, commercial animation, educational entertainment and original video games. The studio established its business through narrative explainer videos, character animation and branded content, and has since expanded into interactive production while retaining its commercial animation capabilities.

The studio produces both 2D and 3D animation for marketing campaigns and other commissioned projects. Its production process covers concept development, creative direction, scriptwriting, storyboards, visual styling, character design, voiceover casting, music and post-production delivery. These capabilities support projects from an initial communication brief through to a finished animated video, combining narrative development with visual production.

SquareShip’s commercial portfolio includes work for Expedia, Aveeno, Tylenol, Polysporin, Benadryl, Ting and Auro. Its Expedia projects cover subjects ranging from travel advice and packing tips to etiquette and recycling. Work for consumer health brands includes animated pieces about daily routines, sun facts, nutrition and sleep, alongside product-focused advertising. This commissioned work reflects the studio’s experience translating practical information and brand messages into animation.

Original entertainment and games

Alongside its client work, SquareShip produces Tinyverse, an animated YouTube edutainment series exploring science, nature, history and technology. The channel extends the studio’s storytelling work into original educational content rather than commissioned brand communication.

The studio is also developing Tinyverse: CatLord Catastrophe, its announced debut commercial game. The title is a top-down cooperative puzzle adventure featuring original characters Alan and Cephy. Its game development activities include original intellectual property, interactive programming, mechanic prototyping and casual or cooperative game production using Unity and C#. Development is directed toward multi-platform releases, adding an interactive strand to the studio’s animation and digital media business.