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SNEAKY BIG

Creative & Production
Open roles
0
Founded
2016
Employees
11-50
Offices
1

About SNEAKY BIG

SNEAKY BIG is a full-service film, television, commercial and virtual production company based in Scottsdale, Arizona. Established in 2016 under YAM Worldwide, the studio supports projects from initial creative development through production, post-production and final delivery. Its work spans national advertising campaigns, original unscripted programming, live sports, esports and remotely produced television.

The company's production environment encompasses more than 15,000 square feet and brings soundstages, virtual production, audio recording, broadcast control and finishing facilities together. Clients can rent production spaces and equipment or engage the studio for broader creative and technical production support, including concept development, scriptwriting, casting and co-production.

Production and virtual environments

The facility includes a 4,000-square-foot main soundstage with a cyclorama and green screen, alongside a smaller 500-square-foot stage. Its virtual production setup combines a 65-foot, 180-degree curved LED wall with an LED floor, camera tracking and real-time virtual environments. These capabilities support virtual sets and productions that combine live performers with digitally created surroundings.

Broadcast control rooms and multi-camera switching capabilities support live events, sports coverage and remote collaboration across multiple states. The studio also develops motion graphics and animation for broadcast and commercial projects, integrating these elements with its production and finishing services.

Audio and post-production

A dedicated 450-square-foot sound-isolated recording studio supports voice-over, dialogue recording, podcasts, vocal and music tracking, and audio mixing and mastering. Post-production facilities include five 4K editing suites and a calibrated color correction suite with a 75-inch monitoring display. Finishing services encompass editing, visual effects, color grading and delivery in digital formats, including cinema-ready DCP.

SNEAKY BIG serves entertainment companies, sports organizations, advertising agencies and corporate brands. Its combination of production spaces, remote broadcast infrastructure and post-production resources allows projects to draw on several disciplines within one facility, whether the assignment involves a commercial shoot, a virtual event, an episodic production or a live broadcast.

More about SNEAKY BIG

Leadership

  • Founder: Bob Parsons, the entrepreneur who founded GoDaddy.
  • Chief Executive Officer: Marianne Guenther, formerly Executive Vice President of Productions at GoDaddy.
  • Business Development: Steve Moorman.
  • Studio Engineer: Tom Carlisle.

Production methods and operating model

  • The virtual production pipeline combines Unreal Engine environments with Blackmagic Ultimatte 12 compositing systems.
  • Editing suites run Adobe Premiere Pro and use scale-out shared storage. The main soundstage has silent NC-20-rated air conditioning.
  • The report describes a permanent core of production and technical staff supplemented by project-specific freelance crews.

Recognition

SNEAKY BIG earned two Davey Awards for its work with NABC and Judge Jerry, including a Silver Davey Award for the NABC virtual awards production.

Background

Facility construction and development began in late 2015, before operations launched in 2016. The studio's name was inspired by the golf expression “sneaky long,” describing a shot that travels farther than expected.

Notable credits

21 credits
  • Judge Jerry — Virtual Verdicts, 2020–2021 season
  • NABC Guardians of the Game Awards Show
  • 2021 Realscreen Awards Show
  • Pardon The Interruption — remote broadcast production
  • Alliance of American Football — live broadcast production
  • eMLS Tournament Championship
  • Stadium Network — Arizona MLB Spring Training coverage
  • Sweet Victory
  • Pageant Queens
  • Making the Cut
  • Fast & Fearless
  • Massage Envy — All It Takes
  • PXG — Relentless
  • PXG — Obsessed
  • PXG — 18 Ways to Give More Than Golf
  • College Golf Showcase
  • CarvanaFest 2020
  • Dick's Sporting Goods — Giving Truck
  • Harley-Davidson of Scottsdale — Harley Inside
  • Arizona Lottery — Cash Explosion
  • Arizona Lottery — Loaded Family

Offices

Where SNEAKY BIG is based

1 location
  • Scottsdale office

    Headquarters
    15750 N. Northsight Blvd., Scottsdale, AZ 85260, USAScottsdale, Arizona, United States

    Opened 2016

    About this office

    Overall headquarters and sole physical production facility, housing soundstages, virtual production, broadcast control, audio recording and post-production suites.

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