Sell Out Animation

Sell Out Animation is a specialist 2D animation service studio based in Edinburgh, Scotland. Operating as the dedicated animation division and trading brand of SellOutPictures, it provides animation production for feature films and television series, with a particular focus on integrating its artists into international production pipelines.

The studio works across traditional hand-drawn and digital 2D animation. Its capabilities include character animation, clean-up, in-betweening, digital ink and paint, character rigging and digital cut-out animation. These services support both feature-length productions and children's and family television projects, including international co-productions and outsourced animation assignments.

Production and supervision

Beyond animation delivery, Sell Out Animation provides supervision and pipeline consulting. Its work includes constructing and managing workflows across partner studios and multiple time zones, helping coordinate animation teams within larger productions. Supervision can take place within its Edinburgh facility or externally for partner studios.

Through SellOutPictures, the studio also offers co-production support drawing on the parent company's experience with UK animation and film tax relief. This connects its animation services with the production requirements of international collaborators.

Selected work

A significant production milestone was Klaus (2019), directed by Sergio Pablos and produced by SPA Studios for Netflix. Sell Out Animation contributed outsourced 2D scene clean-up through its Edinburgh team. The film received an Academy Award nomination for Best Animated Feature and won the BAFTA Award for Best Animated Film; these recognitions belong to the film.

The studio also contributed animation services and lead animation to Vitello (2018), the Danish-British animated feature and television production directed by Dorte Bengtson and co-produced by Bob Last through SellOutPictures. These projects establish the studio's experience working within collaborative feature and broadcast animation productions.