Selected Works

Selected Works is an independent visual effects and colour grading studio based in London. Founded in 2021, it works across commercial advertising, music videos, broadcast and streaming promotions, feature film and long-form entertainment, and interactive media and game cinematics. Its work combines visual effects production with colour finishing and delivery for a range of screen formats.

The studio’s capabilities span both creative development and detailed shot production. Teams provide pre-visualization, concept design and on-set supervision, alongside asset modelling, rigging, lighting and compositing. Specialist work includes photorealistic CGI, character and creature animation, matte painting, and procedural simulations involving cloth, water, destruction and particles. These capabilities support projects that combine live-action photography with digitally created characters, environments and effects.

Colour grading forms a dedicated part of the business, covering commercials, music videos and episodic digital intermediate finishing. Creative finishing services include conform, online finishing, multi-platform mastering and digital deliverables. Together, these services cover the development, integration, finishing and delivery of imagery across the studio’s supported markets.

Commercial and entertainment work

Selected Works’ portfolio includes Ladbrokes’ Rocky, John Lewis’ Never Knowingly Undersold, Coinbase’s Your Way Out and PlayStation Plus’ Mr Malcolm. Its Nike work includes Winning Isn’t Comfortable, So Win and the World Cup 2026 campaign Rip the Script. Other projects include Lloyds Bank’s Drumbeat and First Mow, Xbox Game Pass’ The Janitor, Coca-Cola’s Chimney and Samsung’s Galaxy Book 3 Ultra.

The studio has collaborated with directors including Kim Gehrig, Nicolai Fuglsig, Andreas Nilsson and Oscar Hudson, and agencies including Droga5, Mother London, adam&eveDDB, Uncommon and VCCP. Its combination of effects production, colour grading and finishing serves brand campaigns as well as entertainment projects, with work ranging from character-led advertising to photorealistic effects and integrated commercial post-production.