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Scale Model Studios

Animation
Open roles
0
Founded
2020
Employees
1-10
Offices
1

About Scale Model Studios

Scale Model Studios is a London-based stop-motion animation studio and miniature fabrication workshop founded by animation director and model maker Jennifer Kidd in 2020. Conceived during the COVID-19 pandemic and officially launched that October, the studio produces handcrafted animation, puppets, props and miniature environments for advertising, music videos, entertainment and branded content.

Its production offering spans initial concepts, scriptwriting and storyboards through character design, fabrication, shooting and final post-production. Projects can combine puppet animation, tabletop photography, paper craft and live-action puppeteering, with the workshop creating the physical objects and environments needed for each production. The studio also undertakes standalone fabrication commissions, including architectural scale models, costume dressing, puppet maintenance and custom miniature builds.

From workshop to screen

The studio brings character sculpting, armature making, set construction, lighting and animation together with digital design and finishing. Its work combines traditional model-making techniques with 3D modelling, CAD and rapid prototyping. Post-production services include de-rigging, rig removal and colour grading, supporting projects from the first design through to the finished film.

Scale Model Studios works with international brands, advertising agencies, record labels and commercial commissioners. Its output ranges from short-form commercials and music videos to social media assets, looping animated GIFs and experiential brand installations. Commissions span fashion, consumer products, food and beverage, toys and entertainment, adapting miniature production to different formats and visual approaches.

Selected work includes a handcrafted architectural model and stop-motion campaign for the future Aviva Arena in Bristol, a stop-motion holiday music video for Laufey, and animation and fabrication contributions to Coldplay's A Film For The Future. Other projects include paper-craft animation for TEKLA, miniature environments and puppeteering for Virgin Media's Red House, promotional work for the BBC, and fabrication for Deliveroo. These commissions encompass complete in-house productions as well as specialist contributions to wider creative teams.

More about Scale Model Studios

Founder background

Jennifer Kidd studied Fine Art at Dublin Institute of Technology and earned an MA in Animation from the Royal College of Art.

Production methods

The studio's hybrid workflow uses Dragonframe camera control with real-time CGI reference environments for pre-visualization. Its fabrication methods include high-precision 3D resin printing alongside handcrafted construction.

Collaborative operating model

A permanent core production team is supplemented by freelance animators, directors, fabricators and model makers according to project scale. The report identifies an active collaborating director roster including Rachael Olga Lloyd, Lou Beauchard, Qianhui Yu, Henry Nicholson, Alistair Nicholls, Phoebe McCaughley, Josh Elwell, Anaïs Herd-Smith and Carla Pereira.

Notable credits

19 credits
  • Aviva Arena stop-motion campaign (2026)
  • Laufey — Santa Claus is Comin' to Town
  • Coldplay — Moon Music: A Film For The Future
  • Call of Duty — hybrid stop-motion and virtual production commercial
  • Virgin Media — Red House
  • TEKLA — paper-craft stop-motion campaign
  • Piglet in Bed — Hazel the Mouse (2026)
  • Deliveroo — puppet, prop and set fabrication
  • BBC Winter Olympics promotions
  • BBC The Traitors — Po-traitors
  • S.S. Daley — stop-motion commercial
  • GAYLE featuring blackbear — fmk
  • Cavetown featuring beabadoobee — miniature environments and puppet assets
  • Halls — mixed-media commercial
  • Hot Chip — Eleanor
  • Rag'n'Bone Man — All You Ever Wanted
  • Jongga Kimchi — immersive miniature brand experience
  • DICE — Weirdly Easy
  • TGCT — sculptural miniature campaign

Offices

Where Scale Model Studios is based

1 location
  • Scale Model Studios (Studio 217)

    Headquarters
    Studio 217, Unit 7, Thames-Side Studios, Harrington Way, Warspite Road, London SE18 5NR, United KingdomLondon, England, United Kingdom
    About this office

    Overall headquarters, production studio and fabrication workshop, bringing puppet-making, set-building, 3D printing and stop-motion stages together.

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