Ritzy Animation
Animation with Attitude. Storytelling with Style. Content with Character.
- Open roles
- 0
- Founded
- 2017
- Employees
- 1-10
- Offices
- 1
About Ritzy Animation
Ritzy Animation is an independent boutique animation studio based in London, creating character-driven films for advertising, television, games and institutional communications. Established commercially in 2017, the studio combines stylized character design with 3D CGI and 2D animation. Its visual approach emphasizes expressive personalities, humor and dynamic storytelling, with work ranging from children's educational programming to game promotions and sports campaigns.
The studio handles production from early concept development, script adaptation and storyboarding through modeling, texturing, rigging, animation, lighting and final compositing. Alongside commissioned production, it develops original ideas through pitch decks, visual style explorations and animation tests. Character and creature animation sit at the center of its work, supported by look development, motion design and visual effects.
Commercial and episodic production
Ritzy's commercial portfolio includes projects for Disney, LIV Golf, FIFA and Bleacher Report. Sports work includes the Hyflyers campaign, LIV Golf 25, Club World Cup 25 and Euro 24 Hype. Its games portfolio includes promotional animation for Bandai Namco's Little Nightmares 3 and Ubisoft's OddBallers, together with the announcement trailer for Legacy of Kain: Soul Reaver 1 & 2 Remastered. Beauty and gaming also intersect in its NYX Professional Makeup campaigns.
For broadcast and streaming, the studio animated three seasons of the environmental children's comedy Obki for Sky Kids and Now TV. Educational productions include Numbersongs, MC Grammar and Alphablocks: Word Magic, spanning music, numeracy and literacy content.
Original films and explanatory storytelling
Original shorts form another part of Ritzy's output, including RED, Cardboard, Grassroots and Extra Mile. These productions sit alongside explanatory and commissioned films that translate technical, charitable and institutional subjects into animation.
Examples include Wikimedia UK's campaign about knowledge equity, information literacy and climate; Devon Air Ambulance's Self Extrication; the Royal College of Nursing's Delirium Awareness; and HSBC: Stories from the Archives, made for HSBC and MerchantCantos. This combination of original storytelling and commissioned communication gives the studio a portfolio spanning entertainment, public education and brand marketing.
More about Ritzy Animation
Founders and leadership
Dan Edgley and Charlie Batho founded the studio after previously working together as a senior creative team at Blue-Zoo Animation Studio. The idea took shape during an evening at Brixton's Ritzy Cinema. Companies House lists Charles Richard Batho and Daniel Mark Edgley as active directors.
Flexible production model
The studio describes a flexible working model in which its core team is supplemented by specialist freelance animators working internationally. The report also identifies annual summer internships as part of its production model.
Film recognition
- RED (2019), the studio's debut in-house short, premiered at the Ritzy Cinema in Brixton and received a Vimeo Staff Pick. It reimagines Rudolph the Red-Nosed Reindeer with muscular swagger.
- Cardboard received a BAFTA nomination and was an official selection at the Annecy International Animation Film Festival.
Notable credits
23 creditsOffices
Where Ritzy Animation is based
- London, England, United Kingdom
London offices
HeadquartersAbout this office
**Brixton Studio & Headquarters** Status: active Headquarters Address: Unit 111, Bon Marche Centre, 241–251 Ferndale Road, Brixton, London SW9 8BJ, United Kingdom Phone: +44 (0) 208 058 1051 Main creative production studio and operating headquarters. The premises remain operational following the April 2026 change of registered office address. --- **London Bridge** Status: inactive / historical Former operational presence identified in the report as an earlier chapter of the studio's history. Exact premises and dates are not supplied.
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