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Richter

Creative & Production
Open roles
0
Founded
2008
Employees
51-200
Offices
2

About Richter

Richter is an American B2B creative and media production agency that combines sales strategy with video, animation and digital content for enterprise clients. Founded in 2008 by Robert Cornish and Wil Seabrook, the company operates from headquarters in Lynnwood, Washington, with its legal domicile in Florida. Its work supports complex business sales journeys, from initial prospect engagement through employee training and customer onboarding.

Strategy across the sales journey

The agency organizes its consulting and production services around its Quadrant Strategy, which connects four stages of the revenue lifecycle:

  • Advertising and pre-sales: Prospect identification, journey mapping, digital messaging sequences and video series.
  • Sales enablement: Interactive presentations, product materials and objection-handling media for sales teams.
  • Training and internal communications: Modular video curricula designed for enterprise learning management systems.
  • Customer experience: Onboarding and post-sale communications that support customer retention.

This approach places content production within a broader sales consulting relationship. Richter develops messaging and supporting assets across these stages rather than treating each video as an isolated marketing deliverable. Its materials serve external audiences as well as employees who need consistent product knowledge, sales guidance and internal communications.

Creative production

Richter's production capabilities span scriptwriting, directing, live-action cinematography, video editing, voiceover casting and recording, sound design, and post-production. Its animation work includes 2D and 3D motion graphics, technical product visualizations, explainer videos and animated advertising. The agency also creates interactive trade show displays and event kiosks, and refreshes existing client videos for use on modern platforms.

Its portfolio includes corporate training, product launches, commercial campaigns, executive storytelling and interactive sales presentations. Supported assignments include training media for AT&T's DirecTV Now launch, enterprise product and service videos for Cisco, sales mapping and training materials for GlobalLogic, and commercial campaigns for Windstream Enterprise. The company serves technology, telecommunications, financial services, healthcare, energy, industrial engineering and professional services businesses.

More about Richter

Leadership

The report identifies Robert Cornish as CEO, Spencer Barnes as President, Sara Gill as Chief Operations Officer, Jessica Rounds as Chief of Production, Jake Moreno as Vice President of Richter Productions, and Kori Curry as Vice President of Finance. Co-founder Wil Seabrook is a former COO.

Operating philosophy and early history

The company was bootstrapped without outside capital during the 2008 financial crisis. Its metrics-driven operating philosophy, “Do What Works,” was later codified in Cornish and Seabrook's 2012 book published by John Wiley & Sons.

Industry recognition

The research credits the agency with five appearances on the Inc. 5000, four consecutive selections to the Silicon Valley Fast 50, and two Entrepreneur 360 awards.

Notable credits

17 credits
  • AT&T — DirecTV Now sales training modules and drills
  • Cisco — B2B product and service videos
  • Deloitte — creative transformation and insight-to-impact campaign media
  • GlobalLogic — sales mapping, interactive pitch decks and video training
  • Windstream Enterprise — commercial video series and security solution campaigns
  • BMC Software / Okta — mainframe identity integration explainer videos
  • Blue Yonder — interactive trade show kiosks and visual displays
  • Safelite — executive storytelling with digital double animation
  • Microsoft
  • Salesforce
  • Amazon
  • Dell
  • SAP
  • Hewlett-Packard
  • Baker Hughes
  • Emerson
  • Cambridge Associates

Offices

Where Richter is based

2 locations
  • Lynnwood office

    Headquarters
    3400 188th St. SW, Suite 650, Lynnwood, WA 98037, USALynnwood, Washington, United States

    Overall operating headquarters, administrative center, executive management location and main client contact address.

  • Clearwater offices

    Clearwater, Florida, United States
    About this office

    **Office** Status: active Address: 1540 Chateau Wood Dr, Clearwater, FL 33756, USA Registered principal address and legal domicile, identified in the report as part of the Clearwater legal and executive office presence. --- **Office** Status: inactive / historical Address: 600 Cleveland Street, Suite 920, Clearwater, FL 33756, USA Historical commercial office premises. The report does not establish a closure year.

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