Reworks

Reworks is a Helsinki-based mobile game studio focused on design entertainment, combining lifestyle content with interactive customization and social gaming. Founded in 2018, the company develops and maintains Redecor – Home Design Game, its flagship interior design title. Its work brings together mobile game development, photorealistic 3D environments and ongoing content production for players interested in home decoration.

Design as interactive entertainment

Redecor blends a home design application with the structure of a mobile game. Players customize interior scenes using realistic textures, colors and furnishings, participate in design challenges, and vote on other players’ creations. The experience centers on room styling and creative choices, with seasonal challenges and in-app purchases supporting its continuing operation.

The game launched globally in April 2020 after an extended iOS soft launch. It is available through mobile app stores and on additional platforms, including PC and Amazon. By 2021, it had become the second highest-grossing design entertainment application worldwide by in-app purchase revenue.

Development and ongoing production

The studio’s capabilities span application and game design, custom asset modeling, real-time rendering and mobile live operations. Its production work includes generating new lifestyle scenes and customizable digital assets, supporting a game that receives continuing challenges and content rather than relying solely on its initial release. Community participation and design voting are integral parts of that experience.

Playtika acquired an initial 80% stake in Reworks in August 2021. Reworks now operates as a wholly owned subsidiary within Playtika’s broader mobile gaming business, while retaining its Finnish legal entity. Development, live operations and technical support for Redecor continue under the group’s multi-studio structure.