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Raindrop

Creative & Production

Marketing People Love

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Founded
2009
Employees
51-200
Offices
1

About Raindrop

Raindrop is an independent creative and performance advertising agency based in San Diego, California. Founded in 2009, it combines brand development, commercial production and performance marketing for consumer businesses and challenger brands. Its work spans brand identity, television advertising, digital campaigns, social content and e-commerce experiences.

The agency develops brand strategies, names, visual identity systems, packaging and guidelines alongside the campaigns that bring them to market. Its video capabilities cover concept development, scriptwriting, directing, filming, editing, visual effects and motion design. Photography includes lifestyle, styled product and e-commerce imagery, supporting both campaign launches and ongoing content needs.

Creative connected to distribution

Raindrop produces advertising for television, connected TV, YouTube, Meta and TikTok, including Super Bowl commercials and longer narrative campaigns. Humor and storytelling feature prominently in its direct-to-consumer work, where brand messaging is developed alongside creative testing, paid media execution and analytics. Organic social services extend to community management, content creation and creator partnerships.

Its digital work includes custom Shopify and WordPress websites, interface and user experience design, conversion optimization and web application development. These capabilities allow the agency to work across a customer's journey, from an initial advertisement to the online shopping experience.

Campaign experience

Raindrop's portfolio includes anchor video campaigns for Dr. Squatch and its Super Bowl LV commercial in 2021, Native Deodorant's “The Scentaur,” and brand identity and launch work for Spruce. Other projects include Insulet's Omnipod 5 “Diabetes Simplified” campaign and FERMÀT's “Money Printer” brand campaign.

Beyond consumer products, the agency has developed brand and campaign work for cultural organizations and restaurant businesses, including San Diego Symphony and Luna Grill. Its broader market experience encompasses personal care, wellness, food and beverage, retail, technology and nonprofit organizations.

More about Raindrop

Leadership

Jacques Spitzer is founder and CEO; Adam Wagner is co-owner and Chief Operations Officer. The reported executive roster also includes Tom S. (Chief Content Officer), Jeff B. (Senior Vice President of Service Delivery), Lindsey B. (Senior Vice President of Client Success), Denise J. (Vice President of People & Culture), Donovan M. (Vice President of Business Strategy & Growth), and Andrea (Vice President of Finance).

Production model

Raindrop uses a vertically integrated model with three internal video production crews, photography stages, post-production editors and media strategists. Bringing these disciplines together enables the agency to develop and produce commercial campaigns internally rather than relying solely on external production companies.

Recognition

The report attributes four Emmy Awards to Raindrop and identifies its inclusion in Inc. Magazine's Regionals: Pacific list. It also reports repeated recognition in the San Diego Business Journal's Best Places to Work awards; specific award years are not supplied.

Notable credits

13 credits
  • Dr. Squatch — anchor video campaigns and Super Bowl LV commercial
  • Native Deodorant — The Scentaur
  • Grüns — direct-response and brand video campaigns
  • Spruce (Procter & Gamble) — brand identity and launch campaign
  • WORX Power Tools — creative campaigns
  • CAKES Covers — commercial video advertisements
  • Insulet / Omnipod 5 — Diabetes Simplified
  • FERMÀT — Money Printer
  • Grand Tongo — Lost City of Tongo
  • Suavecito — From Barbershop to Big Box
  • San Diego Symphony — Find Your Music and Bayside Summer Nights
  • Luna Grill — Eat Real, Fuel Good
  • Soapy Joe's Car Wash — Commit to Your Car

Offices

Where Raindrop is based

1 location

  • San Diego offices

    Headquarters
    San Diego, California, United States
    About this office

    **Office** Status: active Headquarters Address: 8276 Ronson Rd, San Diego, CA 92111, United States Phone: (619) 320-8589 / (619) 732-6678 Overall headquarters and consolidated 11,000 sq. ft. commercial production facility, with three in-house production teams, editing suites, sound design and photography studios. --- **Office** Status: inactive / historical Address: 2311 Kettner Blvd Former Little Italy office occupied before operations consolidated at the current Kearny Mesa facility. --- **Office** Status: inactive / historical Former office on West Ivy St in Little Italy. The report does not supply a building number or closure year.

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