PIXO

PIXO is an enterprise extended reality and virtual reality technology company based in Royal Oak, Michigan. It develops immersive workforce training simulations and software for deploying, managing and measuring training across VR headsets, desktop computers, tablets and phones. Its work combines interactive 3D content development with infrastructure designed to make immersive learning practical across an organization's existing devices and systems.

The company serves energy and utilities, manufacturing, construction, automotive, public safety, hospitality and workforce education. Its simulations address tasks where practical experience, procedural accuracy and hazard recognition matter, including gas emergencies, electrical maintenance, equipment inspections, fall protection and confined-space entry. Organizations can commission custom scenarios or license modules from a catalog of training content.

Training content and deployment

PIXO's platform brings together trainee access, instructor supervision, administration and content creation. PIXO Hub provides access to assigned training across supported devices. PIXO Train supports live instructor oversight and multi-participant sessions, while PIXO Control manages permissions, reporting and enterprise administration. PIXO Create enables instructional designers to build interactive training modules through a low-code or no-code environment.

Alongside simulation production, the company offers integration with learning management systems, human resources systems and single sign-on services. Its approach connects content delivery with training records and analytics, helping organizations coordinate immersive learning within broader employee development programs. Custom development adapts environments and operational tasks to an organization's particular training requirements, while the catalog provides ready-made options for recurring safety and compliance needs.

From interactive entertainment to enterprise XR

Established in 2009 as PixoFactor Entertainment, the business initially developed video games and mobile applications. It subsequently operated as Pixo Entertainment and PIXO Group, expanding into gamification, digital marketing and enterprise interactive applications. Beginning in 2015, it shifted toward virtual reality for hazardous workforce training and later adopted PIXO VR branding. Its current business builds on that interactive development background to combine simulated practice with enterprise training delivery.