Pixel Park

Pixel Park is an independent animation and live-action production studio based in Columbus, Ohio. Founded in January 2013 by Matt Hoelter, the studio develops commercial films and animated content for businesses, agencies and nonprofit organizations. Its work combines video strategy, creative development and production, with capabilities extending from initial concepts through finished picture and sound.

The studio works across 2D and 3D animation, motion graphics, character animation, digital illustration and stop motion, alongside live-action directing and filming. Scriptwriting, storyboarding, editing, voiceover, sound design and custom music support its production offering. These capabilities serve projects ranging from explainer videos and product tutorials to brand films, broadcast commercials and short social content.

Commercial and narrative work

Pixel Park serves clients in consumer goods, healthcare, technology, robotics, insurance, hospitality, education and the public sector. Its client base includes mid-sized businesses, large corporations and mission-driven organizations, with projects adapted to different communication needs and audiences.

Its portfolio includes national conference opening films for FAT Brands, social campaigns and animated lifestyle content for Nationwide Insurance, and explainers and documentary interviews for Path Robotics. Other work includes a four-part retrospective animation series about Ed Sullivan for Universal Music Group, recipient stories for Form5 Prosthetics, and television and digital advertising for Gold Star Chili. The studio also produces original animated films, including the mental-health short SOAR and Pop Tab Heroes for Ronald McDonald House Charities of Central Ohio.

Origins and approach

Hoelter established the company after working as a commercial editor and animator in Los Angeles and returning to Ohio in 2012. Pixel Park began in a small studio space and expanded as its production work grew. The company describes its approach as grounded in clear strategy, intentional design and personal relationships, drawing on the collaborative boutique studio culture that influenced its founder.