Piñata
- Open roles
- 0
- Founded
- 2008
- Employees
- 1-10
- Offices
- 1
About Piñata
Piñata is an independent animation, illustration and visual development studio based in Helsinki, Finland. Founded in 2008, it creates artwork and animated storytelling for games, entertainment and advertising. Its work spans early visual exploration, promotional illustration and finished animation, with a particular focus on mobile games and their marketing.
The studio develops characters, environments and visual worlds through concept art, storyboarding and art direction. Its production services include full-pipeline 2D and 3D animation for commercials, trailers, cinematics and animated shorts. It also produces key art, loading screens, splash screens, event illustrations and story-driven video advertisements for game user acquisition. These services support both the development of a project's visual identity and the creation of material used to introduce it to audiences.
Games and entertainment
Piñata's portfolio includes extensive work for Supercell games. For Clash of Clans, it has produced loading screens and promotional artwork for updates and seasonal campaigns, including Clan Capital, Builder Base 2.0 and Town Hall releases. Its Clash Royale work includes arena concepts and World Finals artwork, while its contributions to Brawl Stars include character illustrations, reveal backgrounds and the visual identity and animation toolkit for Brawl Talk.
Beyond these projects, the studio has created teaser key art for Remedy Entertainment's Control, concept art for LEGO's Nexo Knights, and visual development for Moominvalley. Its commercial portfolio also includes campaigns for Finnish brands such as Oomi, Valio Oltermanni and Alko.
Company history
Piñata began collaborating with Metacore on Merge Mansion in 2020, producing cinematic advertisements and developing its visual storytelling. Metacore acquired the studio in October 2023. Following corporate reorganizations, Piñata announced its return to independence in September 2026 under a new operating legal entity. The continuing studio offers animation, illustration, concept art and marketing production to gaming and entertainment clients, drawing on experience across game launches, ongoing campaigns and longer-form visual development.
More about Piñata
Leadership and creative roots
- Sari Tani is the current CEO and a producer, as well as a co-founder. The studio's founding creative group also included Mikko Vormala and Tuomas Korpi.
- Harri Hakala and Sanna Louhivaara are listed as supporting producers.
Production approach
The studio combines classical 2D draftsmanship, painterly concept art and high-end 3D photorealism within a multidisciplinary production pipeline.
Collaboration beyond campaigns
Piñata's longstanding collaboration with Supercell has extended beyond game marketing into illustrations and interior corporate design for social and pastime spaces.
Notable credits
30 creditsOffices
Where Piñata is based
- Fredrikinkatu 47, 00100 Helsinki, FinlandHelsinki, Uusimaa, Finland
Helsinki office
HeadquartersOverall headquarters and sole operating creative studio. The separately listed Porkkalankatu 24 address is a corporate registration address.
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