Phantom

Phantom is an independent creative technology and brand design agency founded in London in 2013. Its work brings together brand advertising, digital product design and creative engineering, with an emphasis on interactive experiences that combine visual storytelling with custom software. The agency develops digital products, web applications, campaign experiences and physical-digital installations for international clients.

Its capabilities span creative strategy and direction, audience engagement, UI/UX design, full-stack web and mobile development, motion graphics and 3D animation. Technical work includes WebGL, real-time interactive environments, augmented reality and custom generative AI frameworks. These disciplines support projects ranging from responsive digital platforms to experiential campaigns, connecting the creative concept with the engineering needed to deliver it.

Interactive storytelling and campaigns

For Google Cloud and the Financial Times, Phantom created Transforming Business, a playable, narrative-driven digital film experience demonstrating cloud architecture capabilities. Its Google Cloud BigQuery work includes digital campaign films focused on agentic data capabilities, extending the agency’s work in communicating technical subjects through creative formats.

For Sony Music, Phantom conceived and developed Free Spirits Center, a satirical interactive wellness platform for Argentine artists Ca7riel & Paco Amoroso. The project combines an entertainment concept with a purpose-built web experience. For Netflix, the studio developed the Stranger Things Walking Tour, a mobile web application connecting an Oxford Street activation with bespoke 3D collectables and real-world prize distributions.

The agency also delivered Powering Purpose for Monocle and Hitachi Energy, using a digital storytelling platform to explore the clean energy transition. These projects reflect a practice that moves between entertainment, editorial storytelling, technology communications and brand engagement.

Phantom serves technology and cloud computing businesses, media and entertainment companies, publishers, energy and infrastructure organizations, and consumer brands. Its production approach combines strategy, design, development and animation across the project lifecycle. International work also involves collaboration with PHQ, the Auckland creative technology studio that grew out of Phantom’s London business.