Pasozebra

Pasozebra was an animation studio based in Valencia, Spain, producing character animation for advertising, television and short films. Its work spanned traditional stop-motion claymation and 3D computer animation, with character design and a tactile visual style connecting its commercial productions and original storytelling.

The studio's collaborative production history began with El Canto de un Duro in 1996. Early work included stop-motion segments for the Spanish edition of TVE's Barrio Sésamo. During the early 2000s, Pasozebra moved into digital animation while retaining the plasticine-inspired appearance associated with its earlier work. This transition helped it develop characters and productions across short films, broadcast interstitials and advertising campaigns.

Animation for television and brands

Pasozebra collaborated with The Walt Disney Company in Iberia on Alfredo el cartero y la máquina reparadora, a 36-episode animated interstitial series produced for Playhouse Disney between 2004 and 2007. The series reached international audiences under titles including Felix & the Flying Machine and Norman the Postman and the Magic Machine. Its television work also included Trickes and Los Nimbos, produced with Televisió Valenciana.

Commercial animation formed a substantial part of the studio's output. From 2005 to 2015, it produced animated campaigns for Danone's Equipo Actimel in Spain. Other advertising clients included Cuétara, Kraft and Oscar Mayer. Pasozebra also created the cereal mascot Benito, originally named Tikato, for Cuétara's Choco Flakes.

Original production and capabilities

Alongside commissioned work, the studio produced animated shorts including Sr. Trapo and El Ermitaño. Its production capabilities covered development, scriptwriting, storyboarding and animation direction, followed by CGI modeling, rigging, texturing, lighting, compositing and post-production. Character development connected these services across entertainment and advertising projects.

Pasozebra ultimately encountered financial difficulties and entered voluntary bankruptcy. A judicial order dated January 28, 2020 concluded the proceedings for insufficient assets and ordered the company's dissolution and legal extinction.