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Outback Editorial

VFX & Post-Production
Open roles
0
Founded
2001
Employees
1-10
Offices
1

About Outback Editorial

Outback Editorial is an independent, editor-owned creative post-production boutique based in Atlanta, Georgia. Established in 2001, it serves advertising agencies, television networks and commercial production companies across the Southeastern United States and nationally. Its work combines commercial storytelling with visual effects, motion graphics and finishing, alongside editorial for documentaries and television programming.

The studio’s capabilities span creative offline editing, visual effects, motion graphics, color grading, post-production supervision and HD finishing and conform. Comedy and narrative editing are particular areas of focus. Its production offering also includes project management, supporting work from the editorial stage through finishing and delivery. The company works both remotely and on-site at client premises, while maintaining a physical studio for client collaboration in Atlanta.

Commercial and long-form work

Outback Editorial’s commercial portfolio includes work for Chick-fil-A, SunTrust, BellSouth, the Georgia Lottery, Homewood Suites and other advertisers. Specific projects include Chick-fil-A’s “Now App,” SunTrust’s “Grapes,” BellSouth’s “Produce” and the Georgia Lottery’s “Leonard.” Its broader commercial history includes campaigns for Coca-Cola, Toyota and McDonald’s, with work spanning food, financial services, hospitality, healthcare and retail advertising.

Beyond commercials, the studio has contributed editorial to Food Network’s Good Eats and delivered programming for TBS and PBS. Documentary work includes American Hasi and an excerpt from Surfing in Afghanistan. This mix of short-form campaigns and longer productions reflects a practice extending across advertising, broadcast television, documentary filmmaking and corporate storytelling.

The company has remained rooted in Atlanta throughout its history. Its boutique operating model brings together a small core team and collaborating artists, with creative editorial forming the foundation of its wider post-production services.

More about Outback Editorial

Creative leadership and history

  • Tim Vece is the current Creative Director, lead editor and principal. His background includes more than two decades of storytelling experience across commercials, documentaries, corporate projects, episodic content and visual effects supervision.
  • Founder Joel Brand served as owner, president and creative editor for more than ten years before leaving in early 2013 to become Director of Video Post Operations at SpotGenie Partners.

Production practices and community work

  • The report describes the studio's project management approach as operating under Association of Independent Commercial Editors (AICE) guidelines.
  • The Atlanta Union Mission “Signs” PSA was a pro bono collaboration with J. Walter Thompson.

Notable credits

27 credits
  • Good Eats — editorial
  • American Hasi — editorial
  • Surfing in Afghanistan — documentary excerpt editorial
  • Chick-fil-A — Now App
  • U.S. Marine Corps — Family Photos
  • Atlanta Union Mission — Signs
  • SunTrust — Grapes
  • BellSouth — Produce
  • Georgia Lottery — Leonard
  • Homewood Suites — Lincoln Toast
  • Four Sixes Grit & Glory — Heritage
  • CDW — Hey Fred
  • Edwin Watts — Golf
  • Dollywood — Meaning of Christmas
  • Speedway — Welcome Home
  • Schlotzsky's — No No No and No
  • Schlotzsky's — 5 Sammies
  • O'Charley's — Not Hot
  • O'Charley's — Prime Rib Special
  • Texas Pete — Refrigerator
  • Greased Lightning — Baguettage
  • RealEstate.com — Rubber Stamp
  • Columbus Regional Health — Cancer Doesn't Care
  • LeBonheur Children's Hospital — Network
  • Abeka — Being There
  • Stevie B's — 2nd Grade Math
  • Fado Irish Pub — Dude Invented Everything

Offices

Where Outback Editorial is based

1 location
  • Atlanta office

    Headquarters
    887 West Marietta Street NW, Studio T-105, Atlanta, GA 30318, United StatesAtlanta, Georgia, United States

    Primary studio and overall headquarters in the King Plow Arts Center, supporting remote editing and on-site client collaboration.

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