New Holland Creative
- Open roles
- 0
- Founded
- 2014
- Employees
- 11-50
- Offices
- 1
About New Holland Creative
New Holland Creative is a Sydney design and motion studio working across advertising, broadcast, feature films, television and experiential media. Established in 2014, it combines concept development, art direction and graphic design with 2D and 3D animation. Its work ranges from screen identities and title sequences to cinematic trailers, commercial campaigns and visuals for installations.
The studio develops projects from early visual concepts and storyboards through previsualization and finished animation. Its capabilities include kinetic typography, broadcast network packages, channel idents, architectural projection mapping and exhibition media. For film and television, it also creates interface graphics, futuristic screen displays, holographic imagery and visual design that integrates with visual effects production.
Design for screens and stories
Its film and television work includes opening and main titles for I Am Mother, title sequences for Strife, North Shore and La Brea, and graphic design for Three Thousand Years of Longing. On 65, the studio contributed future spacecraft interfaces and holographic projections. Its work on True Spirit included animated 3D sequences, cartographic graphics and paper-origami boat rendering, while Yu Yu Hakusho involved concept design and creature-related visual effects.
Game-related projects include the Wild Rift launch cinematic, motion graphics for Hitman 2, the announcement trailer for Tom Clancy’s Elite Squad, and collaborative motion and previsualization production for the Project 007 teaser. Beyond entertainment, the studio has produced commercial animation, broadcast branding and exhibition content for brands and public-facing organizations.
Collaborative production
New Holland Creative is a specialist design and motion graphics studio within Alt Group. It works alongside the group’s visual effects, creative technology and virtual production businesses while maintaining its own operating identity and design focus. This collaborative model supports projects that combine animation, live-action integration, visual effects and interactive or spatial presentation. Its commercial work includes productions for Foxtel, Kosciuszko Pale Ale and Ford Mustang Mach-E, alongside an AI-generated launch film and exhibition installation for KDDI’s Alpha U.
More about New Holland Creative
Founders and personnel
- The founders are Brendan Savage and Clinton Downs, identified at the studio’s establishment as Creative Director and 3D Supervisor respectively. Savage previously served as Head of Design at Fuel VFX.
- The research identifies Savage as Creative Director & Founder, with Tyrone Estephan, Takeshi Takada and Mark Millar as Executive Producers. Other named personnel include Senior Concept Artist Simon Cowell, Senior CG Artist Mat Burri and Studio Manager Malinda McGuire.
Production pipeline
The studio integrates Thinkbox Deadline with GPU-accelerated rendering. Its reported toolset includes Autodesk Maya, SideFX Houdini, Maxon Cinema 4D and the Adobe Creative Suite. Production capacity combines a boutique core team with project-based animators and shared group resources.
Notable credits
18 creditsOffices
Where New Holland Creative is based
- First Floor, 120 Darlinghurst Road, Darlinghurst, NSW 2010, AustraliaSydney, New South Wales, Australia
Sydney Headquarters
HeadquartersDedicated motion design suites and core creative team within Darlinghurst Manor, shared with Alt Group sister entities.
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