Magic Leap
- Open roles
- 0
- Founded
- 2010
- Employees
- 501-1000
- Offices
- 11
About Magic Leap
Magic Leap develops augmented reality hardware, optical waveguides and spatial computing platforms. Its work combines display optics, sensors, computer vision and software to place digital content within physical environments. Founded in South Florida in 2010 by biomedical engineer Rony Abovitz, the company initially pursued consumer spatial computing before shifting its commercial focus toward enterprise applications and optical technology licensing.
The company’s capabilities span waveguide design and manufacturing, head-mounted display systems, environmental mapping, eye tracking and enterprise software integration. Its target markets include healthcare, medical simulation, industrial maintenance, aerospace, defense, architecture and remote collaboration. These applications use spatial computing to support activities such as visualizing complex information, navigating procedures and connecting workers with remote expertise.
Hardware and spatial platforms
Magic Leap introduced Magic Leap One: Creator Edition in August 2018. The system combined a headset with a tethered Lightpack processing unit and the company’s Linux-based Lumin OS. Its early software and content explored spatial interaction, sound, digital characters and shared experiences, establishing a platform for developers working with content anchored to the surrounding environment.
Following restructuring in 2020, the company redirected its business toward enterprise customers. Magic Leap 2, released in September 2022, reflected that shift with dynamic dimming, a 70-degree diagonal field of view, an Android-based software architecture and a headset weight of 260 grams. The company also provides developer tools for testing applications, collecting logs and managing devices.
Optical technology and commercialization
Magic Leap’s subsequent strategy expanded beyond selling complete headsets to licensing its diffractive waveguide optics and supporting the manufacture of AR components. Its engineering work connects optical design with precision manufacturing processes intended to support wider adoption of spatial computing hardware.
The company operates through a combination of internal research and development, enterprise platform support and commercial partnerships. Its geographic presence includes engineering and development operations in the United States, Europe and Israel, supporting work across optics, hardware systems, spatial algorithms and software.
More about Magic Leap
Leadership
Ross Rosenberg was appointed Chief Executive Officer in October 2023, succeeding Peggy Johnson. Johnson had joined in August 2020 after founder Rony Abovitz stepped down as CEO in May 2020.
Commercial collaborations
- In May 2024, Magic Leap announced a strategic partnership with Google to co-develop optical technologies for broader mixed reality ecosystems.
- In December 2025, the company signed an agreement with Pegatron to mass-produce precision AR optical components and waveguides, connecting its optical technology development with commercial-scale manufacturing.
Notable credits
11 creditsOffices
Current and former locations of Magic Leap
- 7500 W Sunrise Blvd, Plantation, FL 33322, United StatesPlantation, Florida, United States
Plantation office
HeadquartersGlobal headquarters with optical engineering labs, pilot manufacturing and executive administration.
- 4 Hachoshlim St / 5 Sapir St, Herzliya, IsraelHerzliya, Tel Aviv District, Israel
Magic Leap Israel Ltd.
About this office
Integrated development center for silicon engineering, hardware systems and cybersecurity R&D. Tel Aviv is a broader metropolitan label for this operation; the report supplies two address references without establishing distinct premises.
- Tel Aviv-Yafo, Tel Aviv District, Israel
Tel Aviv-Yafo office
- Zürich, Zurich, Switzerland
Magic Leap Switzerland GmbH
Opened 2017
About this office
Integrated European R&D hub specializing in computer vision, spatial algorithms and eye tracking; formed through the acquisition of Dacuda's 3D division in 2017.
- Suite 2, Ground Floor, Templeback, 10 Temple Back, Bristol, BS1 6FL, UKBristol, England, United Kingdom
Magic Leap Europe Ltd
Current registered office of Magic Leap Europe Ltd., supporting the company's UK corporate presence.
- London, England, United Kingdom
Magic Leap Europe Ltd
UK executive presence. The former registered address was 100 New Bridge Street; the current registered office is in Bristol.
- 9801 Metric Blvd, Austin, TX 78758, United StatesAustin, Texas, United States
Austin office
Advanced R&D and manufacturing engineering collaboration center.
- Culver City, California, United States
Culver City office
Content studio and developer ecosystem center. The saved Los Angeles and Culver City labels identify this same operation.
- Los Angeles, California, United States
Los Angeles office
- New York, United States
New York office
- 1376 Bordeaux Dr, Sunnyvale, CA 94089, United StatesSunnyvale, California, United States
Sunnyvale office
Silicon Valley engineering, hardware testing and system development facility.
- Seattle, Washington, United States
Seattle office
Former officeOpened 2016 · Closed 2020
About this office
Former content and advanced development lab in Georgetown's Rainier Brewery warehouse, led by Neal Stephenson. Closed in May 2020 during corporate restructuring.
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