Extendra
- Open roles
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- Founded
- 2017
- Employees
- N/A
- Offices
- 0
About Extendra
Extendra was a Spanish immersive software studio developing virtual, augmented and extended reality experiences for enterprise clients. Founded in 2017 and originally known as La Frontera VR, it combined real-time 3D development with narrative storytelling. Its work ranged from healthcare rehabilitation and industrial training to architectural visualization, automotive demonstrations and entertainment experiences.
The studio built custom interactive applications using Unreal Engine and C++, with capabilities spanning spatial interface design, multiplayer environments and networked collaboration. Its projects translated physical products, environments and activities into virtual experiences that users could explore, interact with and share. Healthcare, telecommunications, automotive, retail, media and real estate were among its supported markets.
Immersive applications and products
A central healthcare project was RehabVR, developed with Roche Farma, Hospital Universitario de La Princesa and Telefónica. The platform applied immersive, gamified environments to motor-cognitive rehabilitation for people with multiple sclerosis. It formed part of Telefónica’s 5G Madrid programme, using network connectivity and edge computing to support remote, multi-user rehabilitation sessions.
Entertainment work included Virtual Hero VR, an experience created with Zeppelin TV and Movistar+ around El Rubius’ animated series and presented at the Sitges International Film Festival. Other projects included an interactive BMW i8 demonstration incorporating user-behaviour analysis, architectural walkthroughs for Vía Célere, and a virtual historical recreation of Senegal’s Aristide Le Dantec National Hospital Center.
In 2022, the company adopted the Extendra brand as it shifted its positioning toward enterprise immersive applications. Alongside bespoke commissions, it developed Extendra Hub, a proprietary platform for virtual coworking, showrooms, meetings and conferences. This combination of commissioned projects and standardized products supported its focus on professional uses of shared virtual environments.
The company entered voluntary insolvency and liquidation proceedings in March 2025. Its legal entity was extinguished in July 2025, and the studio subsequently ceased operations.
More about Extendra
Founders and historical leadership
- Walter Eliseo Alabarcez and David Gomis Bru founded the studio. Alabarcez served as creative director; Gomis Bru was the founding sole administrator during 2017–2018 and later a board member and secretary.
- Bruno Mata Mayrand was identified as chief executive officer in 2022. Elena Llagostera served as sales and marketing director. These are historical roles rather than current appointments.
Commercial collaboration
A July 2022 alliance with Darwin & Verne positioned the studio as an immersive development partner for Metaverne, the agency’s consultancy for brands entering virtual environments. The report also records a metaverse sales partnership with TelyNET.
Brand design
Agencia WAKA developed the Extendra identity around the concept of spatial extension. Its X-shaped logo used directional arrows, supporting the company’s intended expansion into the United States.
Notable credits
7 creditsOffices
Current and former locations of Extendra
- Alicante, Valencian Community, Spain
Alicante office
Former officeOpened 2017 · Closed 2025
About this office
Former founding hub and technical development branch, recruiting software engineers and Unreal Engine specialists from the University of Alicante.
- Calle Montalbán, 3, 6º Izquierda, 28014 Madrid, SpainMadrid, Community of Madrid, Spain
Madrid office
Former officeOpened 2018 · Closed 2025
About this office
Former overall headquarters and primary creative production office, also housing management and sales. Operated from 2018 until liquidation in 2025.
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