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Keyframe Studios

Animation
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Founded
2009
Employees
11-50
Offices
1

About Keyframe Studios

Keyframe Studios is an independent British animation, motion-design and creative technology studio based in London. Founded in 2009, it produces work for broadcast television, streaming platforms, advertising, interactive experiences and live entertainment. Its productions span preschool programming, comedy, educational content and original intellectual property.

The studio offers a full animation production service, from storyboarding, animatics and concept art through character modelling, texturing, rigging and animation to lighting, rendering and compositing. It works in both 2D and 3D/CGI, combining character performance with technical production across conventional animation and game-engine workflows. Its creative technology capabilities also include augmented reality, virtual reality, immersive content, mobile applications and games.

Animation for screens and stages

Television work includes CGI animation for both series of Dead Pixels, 3D character animation for Bea's Block, and 2D animation for Melody. Other productions include Sky Ocean Rescue: Dive In and Do It, MarcoPolo World School, CrashJax, Tilly's Toy School and The Ginge, the Geordie and the Geek. The studio also created the preschool CGI series Zeze Zebra, which has been distributed internationally.

Its live entertainment work extends animation beyond television screens into theatrical projections, immersive environments and arena visuals. Projects include Universe The Musical and X The Musical for P&O Cruises, Let's Dance Musical for Cunard, and screen content for Mr Tumble Live, Lost and Found and CBeebies Live arena performances.

Interactive production and original development

Through its internal digital unit, Keyframe Interactive, the company develops branded games, interactive applications and VR experiences. Examples include a wheelchair racing simulator for Nissan, a virtual scavenger hunt and hotel digital twin for The TravelVRse, Hyundai experiential campaigns and a financial personality application for Starling Bank.

Alongside commissioned production, the studio develops original series and films. Its slate includes preschool and adult animation, mixed-media comedy and AI-assisted filmmaking, including the 2026 short BAIT. It also provides professional training and curriculum development for the animation industry.

More about Keyframe Studios

Leadership and operating model

  • Founder Asa Yitzhak Movshovitz is identified as Creative Director and a person with significant control. Matthew Freeman is identified as a creative producer leading experiential and live projection work.
  • The report describes a small permanent team that expands with artists, riggers, modellers and technical developers during active broadcast and interactive productions.

Production technology and training

  • The studio engineered a bespoke real-time Unity production pipeline for two seasons of Dead Pixels.
  • Shotroom AI was developed with technology partner Vikit AI as an AI-assisted animation pipeline intended for responsible studio workflows.
  • Its professional education work includes the AI for Animation course developed in partnership with ScreenSkills.

Recognition and collaborations

  • The report attributes a British Animation Award win to the studio's work on Dead Pixels Series 2; it does not supply an award year.
  • In 2026, BAIT, written and directed by Asa Movshovitz, received awards at Top Shorts, the LA Film and Documentary Awards and Hollywood Stage. The short was selected across 15 international festivals and entered feature development.
  • The mixed-media comedy project Cats React to Facts / Cats Meow Network is co-produced with Serious Kids. Preschool development on AJAY / AJ involves Will Brenton, Wish Films and Cahoot Studios, with Screen Scotland development funding.
  • Zeze Zebra surpassed 50 million YouTube views and secured broadcast licensing across Europe and China.

Notable credits

25 credits
  • Dead Pixels — Series 1 and 2
  • Bea's Block
  • Zeze Zebra
  • Melody — Series 2
  • Sky Ocean Rescue: Dive In and Do It
  • MarcoPolo World School / MarcoPolo Learning
  • CrashJax
  • Tilly's Toy School
  • The Ginge, the Geordie and the Geek
  • Universe The Musical
  • X The Musical
  • Let's Dance Musical
  • Lost and Found
  • CBeebies Live Arena Tour
  • Mr Tumble Live
  • BAIT
  • The Critic
  • Cats React to Facts / Cats Meow Network
  • AJAY / AJ — in development
  • ALEX — in development
  • CELEB — in development
  • Nissan Wheelchair Racing
  • The TravelVRse
  • Hyundai Drive Different / Streetcar Named Hyundai
  • Starling Bank Financial Personality App

Offices

Where Keyframe Studios is based

1 location

  • London offices

    Headquarters
    London, England, United Kingdom
    About this office

    **London Headquarters** Status: active Headquarters Address: 31 Clitterhouse Crescent, London, NW2 1DE, England, United Kingdom Current headquarters, registered office and official postal contact address. The registered office was updated on 23 January 2026. --- **Central London Studio** Status: active Address: 92 Cromer Street, London, WC1H 8DD, England, United Kingdom Former registered office until January 2026 and historical broadcast production hub. The report also lists this address for the active Keyframe Interactive internal division; the registered-office change does not establish physical closure.

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