Izyplay Game Studio
- Open roles
- 0
- Founded
- 2010
- Employees
- 11-50
- Offices
- 1
About Izyplay Game Studio
Izyplay Game Studio is an independent Brazilian game developer and publisher based in Pelotas, Rio Grande do Sul. Founded in 2010, it creates original entertainment experiences for mobile, PC, console and web platforms, with a particular focus on hybrid-casual, arcade idle and hyper-casual games.
The company's foundations lie in serious games, commercial simulations and advergames. Its founders began working in those areas in 2003, producing more than 35 interactive business titles before establishing Izyplay to pursue original entertainment projects. Custom client work initially supported the business as it developed its own intellectual property and expanded into consumer games.
Games and publishing
In 2014, the studio released Mundo Canibal Apocalipse, also known as Apocalypse: Party's Over, a PC beat 'em up based on the Brazilian animation series. Its subsequent mobile releases included the Desafio Nerd trivia series, released internationally as The SmarTest Nerd, and Junk Norris's Impossible Challenges. Later projects expanded into mining adventures, supermarket management, puzzles and competitive arcade play.
Across more than 60 released projects, the studio reports over 35 million cumulative downloads worldwide. Adventure Miner surpassed four million downloads, while Wheel Stars received the Brasil Direct Award at BIG Festival 2023. These releases reflect the company's shift toward accessible mobile games built around repeatable progression and arcade mechanics.
Production capabilities
Izyplay supports the full production cycle, from concept development and art through engineering, quality assurance and live operations. Its work also includes external production, co-development, game adaptation and mobile porting. Publishing takes place through its internal Izy Hits Publishing imprint and through partnerships with external publishers.
Recent projects include Iza's Supermarket, a hybrid-casual retail management game co-published with Sandsoft, and Gaucho Origins, a 2026 mobile adventure co-developed with Epopeia Games. The latter expands the Gaucho and the Grassland intellectual property for mobile audiences.
More about Izyplay Game Studio
Leadership
- Everton Baumgarten Vieira is co-founder and CEO.
- Rafael Rodrigues is co-founder and CFO.
- Geovani Aldrighi is Art Director and CPO.
Production and operating model
The studio describes its proprietary Izy methodology as a data-driven framework for rapidly testing prototypes, analysing gameplay metrics and iterating on retention mechanics. Its hybrid operating model combines on-site work with remote contributors across six Brazilian states.
Education and community
Izyversity provides professional game-development instruction taught by the studio's own professionals. Izy Open supports community outreach and local game-development culture. Both are internal initiatives rather than separately operated companies.
Notable credits
18 creditsOffices
Where Izyplay Game Studio is based
- Pelotas, State of Rio Grande do Sul, Brazil
Pelotas offices
HeadquartersAbout this office
**Office** Status: active Headquarters Address: Rua Thomaz Antonio Gonzaga, 866, Bairro Areal, Pelotas - RS, CEP 96080-240, Brazil Office webpage: https://izyplay.com.br/contato Registered corporate premises in the company's headquarters city. --- **Office** Status: active Address: Av. São Francisco de Paula, 1906, Bairro Areal, Pelotas - RS, CEP 96080-730, Brazil Office webpage: https://izyplay.com.br/contato Studio facility identified in the presskit, official contact map and App Store trader profiles.
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