INK
- Open roles
- 0
- Founded
- 2009
- Employees
- 11-50
- Offices
- 1
About INK
INK is an independent British creative technology and digital production studio based in London. Founded in 2009, it brings together CGI, animation, design and interactive production to create imagery and experiences for film, print and digital platforms. Its visual approach draws on minimalist design principles, combining technical image-making with clean compositions and carefully developed art direction.
The studio works across photorealistic stills, cinematic sequences, product renders, motion graphics and interactive applications. Its capabilities extend from architectural visualisation and digital matte painting to retouching, grading and compositing. Alongside finished campaign imagery, INK develops vehicle configurators, real-time 3D experiences and AR/VR applications, connecting visual production with tools that let audiences explore products interactively.
Automotive and product storytelling
Automotive and next-generation mobility are central areas of the studio’s work. For Rivian, INK developed a digital 3D configurator and launch imagery for the R1T pickup and R1S SUV. Its Polestar work includes global launch assets and cinematic product imagery for the Polestar 02 electric roadster concept. Other supported projects span McLaren Racing x OKX, Audi, Honda, Lotus, NIO, Lightyear and Aston Martin.
These commissions encompass both technical product visualisation and more conceptual campaign storytelling. The studio creates imagery that presents vehicle form, materials and design details, as well as animated sequences and launch environments built around a wider creative idea. Its combination of still, moving-image and interactive work supports product presentation across multiple formats.
Beyond mobility
INK also works in aerospace, architecture, technology and luxury consumer products. Its portfolio includes aviation visualisations for Joby Aviation and design or visualisation collaborations with Zaha Hadid Architects, Hermès and Disney. Across these sectors, its multidisciplinary practice brings artists, creative producers and technical directors together around projects that combine design, digital craft and emerging visual technologies.
More about INK
Leadership
- Co-founder David Stephen Macey is Executive Creative Director.
- Co-founder Kamen Iliev Sirashki is Technical Director; his background is in architecture and technology.
- James Lewis Ball is a Director and Art Director. Stuart Nicholas Piercy and Miles Christensen are also listed as directors.
Production methods
The studio develops bespoke pipelines using Blender, Cinema 4D, Houdini, Unreal Engine and proprietary scripts to produce campaign imagery and interactive digital assets.
Recognition
The Golden Age of Flight, INK’s aviation visualisation project for Joby Aviation, received a Creativepool Annual 2026 Silver 3D Award. The report also identifies the Santander London Grand Prix promotional film, made in collaboration with Territory Studio, as an IVCA Gold Award winner.
Commercial representation
Walter Schupfer Management represents INK for North American commercial enquiries as an independent artists’ management agency.
Notable credits
14 creditsOffices
Where INK is based
- Unit 5B, Cally Yard, 445 Caledonian Road, London N7 9BG, United KingdomLondon, England, United Kingdom
London office
HeadquartersCompany headquarters, production studio and registered office.
Open roles
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