Hamiboom

Hamiboom is a Canadian character intellectual-property and digital animation studio built around its titular mascot: a mischievous hamster whose attempts to be chaotic and menacing are repeatedly undermined by his own cuteness. Founded by creator Jason in November 2024, the studio develops the Hamiboom character universe as a short-form entertainment and consumer-products brand.

The studio produces comedic 2D animated vignettes for digital audiences, with releases across TikTok, Instagram, YouTube, and Facebook. Its creative work combines expressive character design, slapstick comedy, gaming-culture parodies, internet memes, and character-led storytelling. Known shorts include Hamiboom the Hero, Hard Working Hami, Toxic Gamer Hami, and Hami: The Grinch of Valentine's Day.

Creative and commercial work

Hamiboom retains its core creative direction in-house, including:

• Character and IP development
• Scriptwriting, beat boarding, and rough storyboarding
• Brand strategy and social-video direction
• Merchandise concepting, product development, and fulfillment

The studio works with external animation-production partners for final animation passes and cleanup, allowing its internal team to focus on the character world, comedy, and production oversight.

Character brand expansion

Alongside animation, Hamiboom develops merchandise and licensing-oriented products such as Chonky plush keychains, acrylic charms, waterproof vinyl stickers, sticker packs, and apparel. These products are distributed through its dedicated online store and have also appeared at fan conventions including Anime NYC.

Hamiboom operates as a lean hybrid studio in the Toronto and North York area. In 2026, it began recruiting a full-time Producer to coordinate animation-pipeline workflows, storyboard reviews, and merchandise development—an expansion that reflects its evolution from an independent creator project into a structured entertainment IP operation.