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Halftone Digital

Creative & Production
Open roles
0
Founded
2016
Employees
11-50
Offices
2

About Halftone Digital

Halftone Digital is an independent, veteran-owned digital product design studio founded in Minneapolis, Minnesota, in 2016. Its work spans user experience, interface design, motion, interactive prototyping, and design systems for digital products. The studio serves medical technology companies, enterprise software businesses, architecture practices, and civic and nonprofit organizations.

Digital products and interfaces

The studio combines user research, information architecture, usability testing, and creative direction to develop product experiences. Its interface work addresses functional workflows and interactive states, while high-fidelity prototypes help engineering teams, product managers, and executive stakeholders evaluate proposed experiences. Design system engagements encompass reusable component libraries, design tokens, and guidelines for products across platforms.

Motion design forms another part of its digital product work. Halftone produces vector animation, micro-interactions, explainer motion, and Lottie/JSON assets for websites and mobile applications. Its branding services extend to visual identity systems, typography, color palettes, iconography, and digital collateral. The studio also designs and develops responsive marketing websites and content management platforms using Webflow.

Selected work

Healthcare engagements include application interfaces and design systems for Medtronic’s Neuromodulation and Pelvic Health groups, alongside product interface work for Mozarc Medical’s kidney health technology. These projects place the studio’s interface and systems capabilities within medical device and healthcare software contexts.

In software, Halftone has provided UX/UI design, interactive prototypes, and component architecture for Adobe’s Experience Design and Digital Video & Audio teams. Its work for ChargeOver includes interface design and onboarding optimization for billing and subscription management software. Other supported projects include desktop application workflows and branding for Clutch.win, website architecture and animated iconography for Custom Saunas, a responsive portfolio website and CMS for Kell Architects, and an identity system for Swell Data. Together, these engagements span product interfaces, digital brands, and websites tailored to different business contexts.

More about Halftone Digital

Leadership

  • Michael (Mike) Arney is the founder and owner.
  • Shelby Martin is Director of Operations.
  • Paul Novak is Creative Director, with work leading product design and UI systems for medical device applications.

Working practices

In 2022, Arney introduced a permanent 32-hour, Monday–Thursday workweek at full salary. Contemporary reporting described the change as maintaining client commitments and reported zero unwanted employee turnover at the time. Arney attributed the policy to supporting work-life balance, reducing burnout, and retaining talent.

The studio uses both fixed-scope design sprints and embedded staff-augmentation arrangements, integrating designers into enterprise engineering and product teams.

Production tools

The reported toolset includes Figma, Webflow, Adobe After Effects and Illustrator, and Lottie/Bodymovin JSON animation, alongside front-end development tools.

Notable credits

8 credits
  • Adobe Experience Design and Digital Video & Audio: UX/UI, prototyping, and component architecture
  • Medtronic Neuromodulation and Pelvic Health: application interfaces and design systems
  • Mozarc Medical: product interfaces and UX/UI design systems
  • ChargeOver: interface design and onboarding optimization
  • Clutch.win: desktop application UI and brand identity
  • Custom Saunas: website architecture, configurator UI, and animated icons
  • Kell Architects: portfolio website and CMS architecture
  • Swell Data: identity system and brand guidelines

Offices

Where Halftone Digital is based

2 locations
  • Minneapolis office

    Minneapolis, Minnesota, United States
  • Remote office

    Remote

    Overall headquarters and leadership base for the fully remote studio. No commercial street address is established by the report.

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