H7-25 Studio

H7-25 Studio is an independent Italian animation and visual effects boutique based in Parma, Emilia-Romagna. Formed around a collective of visual artists, technicians and directors, it combines technical production with visual experimentation across advertising, film and episodic television. Its work spans character animation, photorealistic effects and detailed product imagery, with an internal production process extending from initial concepts to final masters.

Animation, effects and product craft

The studio organizes its work around three complementary areas:

• Animation: Character-driven 3D productions and narrative campaigns, supported by ideation, storyboarding, concept art, character design, rigging, lighting, animation, compositing and sound design.
• VFX: Visual effects for cinema and television, including on-set supervision, matchmoving, creature and asset creation, environment extensions, CG integration, rotoscoping, clean-up and color finishing.
• Product Craft: Detailed CGI for food, confectionery, consumer products and luxury goods, including liquid simulations, packaging, textures and tabletop commercial imagery.

These capabilities support both stylized storytelling and imagery designed to integrate convincingly with live-action footage. Character grooming, digital world-building and multilayer compositing extend the studio's work beyond conventional product visualization.

Commercial and narrative production

H7-25's animation portfolio includes the mouse-family campaigns for Parmareggio and GranTerre. Its commercial work also encompasses Ferrero brands such as Kinder, Tic Tac, Raffaello and Pocket Coffee, alongside projects for Riso Gallo, Chicco, Maxibon, Crai and Lemonsoda. The portfolio ranges from character-led advertising to product-focused motion and simulated materials.

For film and television, the studio supplied visual effects for Masters of the Air, That Dirty Black Bag and No Way Up. It also produces original animated shorts alongside commissioned work, including The Tortoise and the Hare and Lumi: A Christmas Tale.

Creative direction and filmmaking are supported by the internal directing duo KCTOO, which handles commercial campaigns, branded content and original short films. This brings directorial development together with the studio's animation and effects production capabilities.