Groundbreak Productions
- Open roles
- 0
- Founded
- 2012
- Employees
- 1-10
- Offices
- 2
About Groundbreak Productions
Groundbreak Productions is an independent British video production and animation studio founded in 2012. Based in Manchester with a London presence, it creates commercial advertising, brand films, corporate communications, animation and visual effects for clients across the UK and internationally. Its work spans live-action filmmaking, computer animation and stop-motion, with production support from initial concepts through to finished delivery.
The studio develops TV commercials, cinema advertising, online content, recruitment films and animated explainers. It serves brands, broadcasters, enterprise clients, charities and public sector organisations, working across consumer goods, technology, financial services, food and beverage, automotive and entertainment. Its portfolio includes both externally facing campaigns and films intended for employee communication or recruitment.
From concept to delivery
Groundbreak’s pre-production work covers creative strategy, scripts, storyboards, casting, location scouting, advertising clearance and production logistics. Filming capabilities include commercial cinematography, green-screen work and lighting design. Its animation offering encompasses hand-drawn and digital 2D animation, 3D modelling and rigging, stop-motion and visual effects compositing, allowing projects to combine filmed material with animated elements.
Post-production includes creative editing, colour correction, broadcast-safe grading and sound work. The studio provides sound design, Foley recording, voiceover mixing and original scoring, alongside mastering for broadcast and web delivery. This range supports projects that require coordinated picture, animation and audio work within the same production.
Commercial and independent filmmaking
Commercial work includes campaigns for Brother International, DPD, Vodafone, KFC and Iceland Foods. Other projects range from Little Greene stop-motion films and MoneySuperMarket animated explainers to recruitment films for Jaguar Land Rover and public-sector communications for the National Crime Agency. These projects demonstrate the studio’s work across product advertising, service explanations and organisational storytelling.
Alongside commissioned productions, Groundbreak has produced independent film work, including the short horror thriller Hillbury Close, directed by founder Geoff Brooks with cinematography by Paul Mortlock. Its wider output brings together advertising production, animation and narrative filmmaking.
More about Groundbreak Productions
Leadership and team
- Founder Geoff Brooks remains managing director, majority shareholder and the company's sole active statutory director. His earlier broadcast career included sports, current affairs and documentary directing, including FIFA World Cup and Olympic programming.
- The report identifies Matt Hunt as Head of Production, Maeve as Creative Producer, Paul Mortlock as Director of Photography and Mike Fraser as Finance Director. Production job titles are distinct from statutory company directorships.
Production model and facilities
The company describes a core in-house team responsible for creative direction, art direction and post-production, supported by a trusted network of freelance crews, camera operators and specialist visual artists for larger shoots. Its facilities include DaVinci Resolve colour-grading hardware and robotic camera platforms.
Recognition
Brother's “Crystals Commercial” and “Field & Retail” were nominated for Best Content Creation at the 2018 MPA Inspiration Awards. The supplied research supports these project nominations rather than a general studio award win.
Notable credits
21 creditsOffices
Current and former locations of Groundbreak Productions
- 101 Princess Street, Manchester, Greater Manchester, M1 6DD, United KingdomManchester, England, United Kingdom
Manchester office
HeadquartersOverall headquarters and production studio with animation, editing and colour-grading facilities.
- London, England, United Kingdom
London office
Directly operated regional client base serving broadcasters, agencies and southern UK productions; no separate street address is published.
- 3 Cecil Road, Hale, Altrincham, WA15 9NYAltrincham, England, United Kingdom
Altrincham office
Former officeFormer premises consolidated into the Manchester city centre studio.
- Craven Court, Sale, M33 2AASale, England, United Kingdom
Sale office
Former officeFormer premises consolidated into the Manchester city centre studio.
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