Good Sense & Company

Good Sense & Co. (also known as Good Company) is an independently owned, multi-disciplinary production and design studio headquartered in Brooklyn, New York, with additional offices in Los Angeles and Austin. Established in 2005, the agency specializes in creating high-stakes spectacles, events, and immersive experiences for major brands and artists.

The firm's key services include event conceptualization, production management, creative direction, experiential marketing, technical direction, and end-to-end event execution. They are known for handling every piece of the puzzle from the first concept sketch to the last cocktail, ensuring every event is a smooth, spectacular success.

The leadership team includes Co-Founders Jared Siegel (Chief Executive Officer) and Joshua Cicerone (Chief Creative Officer), along with COO Lily Styles and a roster of senior producers, designers, and managers. The company's core values emphasize professionalism, creative excellence, collaborative partnership, and resilience.

Good Sense & Co. works on a wide range of event types, including festivals, concerts, charity galas, special events, product launches, and brand activations. Their philosophy centers on "Good work, good thinking & good company."