Glossbird

Glossbird is an independent games‑and‑gamification studio headquartered in Minneapolis, Minnesota, operating under two divisions: Glossbird Gamify and Glossbird Games.

The company’s mission is to make life better through purposeful play, with a particular focus on female, senior, BIPOC, and LGBTQ+ audiences.

Glossbird Gamify is a boutique gamification firm that blends behavioral science, UX strategy, and game design to craft experiences that users love to use. They help level up digital products through one-on-one consultations, refining onboarding, boosting retention, or redesigning a full app flow by leveraging proven insights from games to refine real‑world products.

Glossbird Games is an independent studio pioneering wellness‑centric play through original IP and games. They build cozy, sticky, and joyful experiences with purpose that improve everyday mental, physical, and emotional health. Key projects include Fitment, an award‑nominated “Duolingo for exercise” game, and several upcoming mental‑ and physical‑health focused games.

Glossbird focuses on creating games for wellbeing, making fitness accessible through “bite-size” workout breaks and prioritizing holistic health, consistency, cozy aesthetics, and user-friendly wellness.