Found Studio

Found Studio is a London-based creative production studio specializing in 3D motion design, photorealistic CGI and commercial animation. Operating publicly as Found, it develops brand films, product imagery, motion identities and experiential visuals for clients across luxury, automotive, technology, consumer goods and broadcast media.

Founded in 2008, the business began as the visual content and motion design arm of Studio Output / Output Group. It developed from an internal specialist practice into a dedicated studio combining conceptual development with digital image-making. Its approach, described as “Intelligent Beauty,” brings together visual research, material craft and technically detailed execution.

From concept to moving image

The studio’s work spans creative strategy, narrative development, treatment writing, art direction and production. Its CGI capabilities include procedural animation, simulation, lighting and rendering, alongside compositing, colour correction and retouching. Product visualization and material studies form part of its work for automotive, luxury and consumer brands, while motion systems translate brand guidelines into animated visual languages and reusable design toolkits.

Found also develops spatial and exhibition visuals, immersive prototypes and real-time imagery. These capabilities support projects that extend beyond individual films into broader campaigns and branded experiences.

Selected work and development

Its portfolio includes Bentley Motors’ Made To Move You, ZEISS’ Vision ClearMind, L’Oréal’s The Science of Beauty and visual narratives for IBM’s quantum computing and other technology projects. Broadcast work includes Channel 4’s 3D masterbrand identity, developed with Pentagram and 4creative. Other projects span fragrance imagery for Ralph Lauren, films for Glenfiddich and visual identity work for Ford Racing.

In 2021, Found refreshed its own visual identity in collaboration with Studio Output, introducing a typographic and three-dimensional mark. It joined the Forever creative collective through a 2025 ownership transaction. The supplied acquisition reporting describes Found as retaining its distinct creative identity and boutique operating approach while gaining access to shared international infrastructure and technology resources.