Flocabulary

Flocabulary produces educational hip-hop music, animated videos, and interactive learning tools for pre-K through 12th-grade classrooms. Its standards-aligned resources use rhythm, storytelling, humor, and visual animation to support academic vocabulary, literacy, and engagement across the curriculum. The company combines music and media production with curriculum development, bringing professional hip-hop artists together with educators and curriculum specialists.

Its instructional library includes more than 1,500 songs and video lessons covering reading and writing, mathematics, science, social studies, life skills, and current events. Lessons pair animated music videos with scaffolded activities that help students explore vocabulary, practice comprehension, and demonstrate understanding. Materials address both broadly useful academic language and terminology specific to individual subjects, alongside social and emotional learning and bilingual instruction.

From listening to creating

The platform extends beyond watching videos through vocabulary activities, reading exercises, quizzes, and student songwriting. Tools such as Lyric Lab, Vocab Game, Read & Respond, and Rap Battle give teachers several ways to reinforce concepts and encourage students to use new language creatively. Weekly topical production connects classroom learning with current events, while differentiated vocabulary resources support instruction across grade levels.

Schools and districts access Flocabulary through subscriptions. Its platform includes administrative vocabulary analytics, curriculum-aligned playlist creation, and integrations with Google Classroom, Clever, and Canvas. Educator professional development covers classroom implementation and curriculum integration, helping teachers incorporate music-based resources into existing instruction. The supplied research reports use across more than 20,000 schools in the United States.

Founded in New York City in 2004, Flocabulary grew from vocabulary-focused music into a broader instructional content and software business. Nearpod acquired the company in April 2019, retaining its creative brand, dedicated product suite, and Brooklyn production team. Renaissance Learning acquired Nearpod and Flocabulary in February 2021. Flocabulary continues to operate with its own platform and subscriptions within that wider educational technology group.