Dreamscape Immersive

Dreamscape Immersive is an American entertainment and technology company founded in 2016 that creates story-driven, full-roam virtual reality experiences. Its work combines cinematic storytelling, interactive environments and physical staging for location-based entertainment, cultural installations and enterprise applications. The company brings together filmmaking, live entertainment, motion capture and immersive platform engineering.

Its experiences place participants inside shared virtual worlds where they can move through a physical space and see one another as animated avatars. Real-world props, tactile surfaces and environmental effects connect the digital narrative to the room around them. This approach supports adventures designed around exploration, cooperation and a sense of physical presence.

Experiences and capabilities

Dreamscape develops original experiences and adaptations of established entertainment properties. Its portfolio includes Alien Zoo, Curse of the Lost Pearl: A Magic Projector Adventure, DreamWorks Dragons Flight Academy and Men in Black: First Assignment. Collaborations include The Blu: Deep Rescue with Wevr and two Harry Potter experiences created with WarnerMedia and Wevr for the Harry Potter New York flagship store.

The company's capabilities extend from experience design and production to platform engineering, full-body tracking integration and sensory staging. It combines real-time motion capture, multi-user avatar rendering, haptic effects and interactive narrative within installations designed for shared participation. Its projects also extend beyond fictional adventures: Geneva 1850: A Journey Through Time recreated a historical setting with Fondation Artanim and the City of Geneva, while The House of Wonders brought immersive storytelling to a 2025 collaboration with Audemars Piguet.

Development and direction

Dreamscape launched its first flagship consumer venue in Los Angeles in 2018 and subsequently expanded through cinema and retail partnerships. Following closures across much of that venue network between 2023 and 2025, it continued developing immersive software and technology infrastructure for commercial, cultural and educational partners.

Education has become an important part of its wider business through Dreamscape Learn, a distinct venture launched with Arizona State University. Dreamscape Immersive also continues licensing its entertainment platform internationally and developing bespoke installations.