Designwerk
- Open roles
- 0
- Founded
- 2003
- Employees
- 11-50
- Offices
- 1
About Designwerk
Designwerk is an independent creative and brand communications agency based in London. Founded in 2003, it works across sports, entertainment, broadcast, luxury and lifestyle, combining strategic positioning with visual identity, motion, digital design and physical brand experiences. Its work spans the development of brand platforms through to the assets, environments and guidelines used to put them into practice.
Strategy, identity and implementation
The agency’s strategic services include discovery workshops, brand audits, competitive analysis, brand positioning and narrative development. Its identity work encompasses logos, typography, visual systems, graphic toolkits and guidelines, supported by print and digital collateral. Brand guardianship and asset management extend this work into ongoing implementation and rollout.
Motion and broadcast capabilities include promotional films, on-air packages, titles, stings and 3D/CGI assets. For events and environments, Designwerk provides venue scoping, spatial planning, event branding, fan experience design and production management. Its digital practice covers website development, application design and user interface and user experience design.
Sports and entertainment work
Sports branding forms a substantial part of the agency’s portfolio. Its multi-year Laver Cup partnership includes visual identity, event design, fan experiences and venue branding. For the CAF Africa Cup of Nations, Designwerk developed a strategic brand overhaul and tournament identity system. Its British Basketball League work covered league-wide brand architecture, identity, a launch campaign and community storytelling.
The agency’s work for The Open included custom typography, event graphics, digital brand books and CGI trophy modelling for the 144th championship at St Andrews. Other sports projects include EPCR tournament identities and a WorldSBK rebrand spanning circuit graphics, podium dressing, event livery and live broadcast packaging.
Beyond sport, Designwerk has a long-standing creative partnership with Prime Video and has developed brand identity, storytelling and a strategic design system for Swiss performance skiwear brand Capranea. These projects reflect a practice that connects brand strategy with coordinated applications across screens, campaigns and live environments.
More about Designwerk
Leadership
- Cristian James Cook is the founder, a director and Creative Director.
- Georgia Briony Graham is Managing Director and a director.
- Christopher Backhouse is Company Secretary.
Production approach
Designwerk describes its proprietary Inspired Thinking™ framework as the basis for developing connected brand ecosystems.
Its two-week Brand Sprints condense discovery, identity creation and asset artworking into a structured programme for mid-sized sports rights holders and fast-moving brands.
Collaboration infrastructure
The Prime Video partnership includes scalable Figma infrastructure and the development of the “Create by Prime Video” platform, adding shared design infrastructure to the agency’s creative deliverables.
Notable credits
22 creditsOffices
Where Designwerk is based
- The Leather Market, Weston Street, London, SE1 3ER, United KingdomLondon, England, United Kingdom
London office
HeadquartersSole operational headquarters and creative studio, in the London Bridge / Bermondsey area of Southwark.
Open roles
Find your next role at Designwerk