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D6

Definition 6

Advertising & Creative Agency
Open roles
0
Founded
1997
Employees
51-200
Offices
3

About Definition 6

Founded in 1997, DEFINITION 6 is a customer experience agency that drives change with every production. Based in Atlanta and New York City, with a satellite office in San Francisco, the agency brings a big agency perspective in a small agency package. They specialize in digital customer experience, storytelling, and digital marketing, offering services like digital strategy, content management, website design, e-commerce, video production, audio production, sound design, animation, post-production, social media marketing, and analytics.

Focus:

  • Specialization: Digital customer experience, storytelling, and digital marketing
  • Services: Digital strategy, content management, website design, e-commerce, video production, audio production, sound design, animation, post-production, social media marketing, and analytics
  • Tools: Social Content Newsroom, global content exchange network spanning 108 countries

Vision:

  • Mission: We create content that spreads
  • Values: Driving change through production, bringing a big agency perspective in a small agency package, and pushing boundaries to build the best solutions
More about Definition 6

Leadership:

  • Key People: Jeff Katz (CEO), Jason Rockman (President), Frank Radice (Expert In Residence)

Partners & Investors:

  • Bridgenext (Parent Company)
  • Kelso & Company (Investor)
  • Navigation Capital Partners (Former Investor)

Key Clients:

  • CBS Sports, Nickelodeon, Barnes & Noble College, Syfy, HBO, Paramount+, Nextdoor, Siemens, and SAIA

Awards:

  • CLIO Gold Interactive Award
  • Advertising Age Small Agency Campaign of the Year
  • OMMA Magazine's Viral Video Agency of the Year (2011)
  • Inc. Power Partner Award (2022)

Key Projects:

  • Coca-Cola "Happiness Machine" (Viral Campaign)
  • "Where will Happiness Strike Next" experience
  • American Idol experience promotion

Offices

Where Definition 6 is based

3 locations
  • Atlanta office

    Atlanta, Georgia, United States
  • New York office

    New York, United States
  • San Francisco office

    San Francisco, California, United States

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