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Cookie Studio

Animation

Experts at play

Open roles
0
Founded
2010
Employees
1-10
Offices
2

About Cookie Studio

Cookie Studio is an independent animation and motion design boutique founded in London in 2010 by Brazilian-born creative director Thiago Maia. Working across advertising, broadcast and digital media, it creates colourful, character-driven films that use playfulness and humour to communicate client messages. Its work combines traditional animation techniques with contemporary motion graphics and 3D design.

The studio provides production from initial concepts and scripts through art direction, storyboards and final animation. Its capabilities span hand-drawn cel animation, 2D vector animation, 3D modelling, character animation and mixed-media production. Paper-craft aesthetics and combinations of live-action footage with animated graphics also feature in its portfolio, allowing different projects to take distinct visual forms.

Animation for brands and broadcasters

Cookie produces television commercials, broadcast idents, channel packaging, sponsorship sequences, title sequences and online advertising films. Its markets include consumer brands, entertainment, technology, video game marketing and public awareness campaigns. Projects range from short promotional spots to educational films and broader brand campaigns.

The portfolio includes a satirical animated story trailer for Sony’s Helldivers, a cosmic 3D ident introducing the BBC’s Whoniverse, and Don’t Call It Cookies, an educational campaign about digital privacy and internet tracking. Other work includes Cartoon Network’s Be A Buddy anti-bullying initiative and Climate Champions, which combines live action with animation. Seasonal projects for the BBC and Disney sit alongside commercial campaigns for Pringles and an animated Mother’s Day spot for Fitbit.

Cookie expanded into Brazil in July 2019, establishing a direct São Paulo branch alongside its London operation. The two teams collaborate on Latin American and international advertising work through integrated cross-border production. This shared production model connects the studio’s British and Brazilian operations under a single creative brand, supporting both commercial campaigns and broadcast identities.

More about Cookie Studio

Leadership and production model

  • Founder Thiago Maia continues as creative director. Fabio Dedding is the studio’s Brazilian partner and executive producer.
  • The report describes a small permanent creative team that expands with project-based freelance animators and directors.

Education and community

  • Maia co-founded See No Evil, a bi-monthly London animation and motion design community event, and has served as an educator at Escape Studios.
  • Cookie Studio participated in Graphic Days 2025 through its public design-event programme.

Studio character

The studio’s mascot, Mr. Cookie, is a bossy puppet appearing in showreels and promotional materials.

Notable credits

13 credits
  • Helldivers (Sony)
  • BBC Whoniverse
  • Don’t Call It Cookies
  • Cartoon Network – Be A Buddy
  • Cartoon Network – Climate Champions
  • BBC Christmas Ident
  • Disney Christmas
  • Vivo
  • Pringles
  • Amazon
  • UKTV Purpose
  • Fitbit – Enchanted Secret Garden
  • Cupcake

Offices

Where Cookie Studio is based

2 locations
  • London offices

    Headquarters
    London, England, United Kingdom
    About this office

    **Office** Status: active Headquarters Address: Unit 8, 59 Oldridge Road, London SW12 8PP, United Kingdom Email: josie@cookie.studio Phone: +44 (0) 79 2114 4893 Current studio address published on the About page; London is the company's overall headquarters. --- **Office** Status: active Address: Zeus House – Unit 7, 16–30 Provost Street, London N1 7NG, United Kingdom Secondary production studio published in the website footer and Terms.

  • São Paulo office

    Rua Artur Frazão, 37, Jardim Paulista, São Paulo - SP, CEP 01423-030, BrazilSão Paulo, Brazil

    Opened 2019

    Direct regional branch opened in July 2019, collaborating with London on Latin American and international advertising production.

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