Commotion Engine

Commotion Engine is an independent creative video agency based in Atlanta, Georgia, specializing in animated explainer videos and B2B video marketing. Founded in 2011 by creative producer Brandon Marx, the studio helps companies explain complex products, technical services, and enterprise offerings through animation and strategic messaging.

Its production capabilities include 2D motion graphics, 3D modeling and animation, commercial spots, and mixed-media work combining live-action footage with animated graphics. Projects draw on discovery, messaging strategy, scriptwriting, storyboarding, and voiceover direction to develop a clear explanation of a client's offering.

Video across the customer journey

The agency structures its work around different stages of marketing, sales, and customer relationships. Short-form video ads support audience acquisition and paid social campaigns. Explainer videos communicate product benefits and help prospective customers understand an offering. Customer retention videos, onboarding walk-throughs, and educational content support existing users and ongoing client relationships.

This approach connects individual productions to a broader communication strategy. A campaign may require a brief introduction for a new audience, a more detailed explanation for a prospective buyer, or guidance that helps a customer use a service. The studio offers both individual productions and ongoing creative retainer partnerships to support these different needs.

Technical and knowledge-intensive markets

Commotion Engine works across SaaS and enterprise software, financial technology, healthcare technology, logistics, cybersecurity, telecommunications, and higher education. Its emphasis on simplifying complex information connects its animation capabilities with the practical communication needs of these sectors.

Describing itself as “The Partnership Agency,” the company emphasizes integration with client marketing teams. Its engagements combine creative development and production with attention to message positioning and the role each video plays within a client's marketing and sales activity.